Job Summary

The Boutique Director is entrusted with the comprehensive oversight of our boutique's operations, ensuring every facetfrom sales and marketing to staff leadership and inventory managementexudes an air of sophistication and excellence. This role is pivotal in curating an unparalleled customer experience, safeguarding the quality of our exclusive product range, and driving robust sales growth. Through strategic acumen, industry insight, and inspirational leadership, the Boutique Director will enhance profitability and elevate our prestigious brand reputation.

Key Responsibilities

Strategic Leadership & Sales Achievement: Guide boutique operations to exceed the sales objectives as mentioned within the Company's Strategic Plan, ensuring continuous adaptation to dynamic market trends
Market Trend Analysis: Regularly update senior management on emerging sales trends and market shifts, thereby enabling proactive adjustments to business strategies
Customer & Business Development: Proactively identify and secure new clientele and business opportunities, devising and implementing strategic action plans to expand the boutique's reach within Thailand.
Salesforce CRM Utilization: Champion the consistent and effective use of the Salesforce CRM system across the sales team, emphasizing its benefits for streamlined operations and enhanced customer engagement
Retail Excellence: Convey actionable feedback on retail challenges and requirements to management, ensuring that boutique teams adhere rigorously to the Company's grooming standards, work etiquette, and meticulous product displays, as outlined by the 5S methodology
Transaction Management: Oversee the full sales ceremonyfrom closing deals to managing post-sale processesin strict alignment with Mouawad's distinguished service standards and JEM Book.
Customer Insights & Market Intelligence: Cultivate a deep understanding of customer preferences by gathering comprehensive market and consumer insights, ensuring these inform the boutique's strategic decisions
Marketing Collaboration: Collaborate seamlessly with the Marketing department on bespoke promotional initiatives, such as activations, entertainment events, and exhibitions. Provide detailed customer feedback to shape compelling advertising strategies
Sales Forecasting & Target Setting: Develop, implement, and monitor boutique sales objectives, including precise sales targets and detailed forecasts, ensuring alignment with overall business goals
Talent Management & Succession Planning: Partner with Human Resources to identify and nurture high-performing individuals, rewarding excellence and planning for career progression within the team
Event Representation: Represent the boutique at key events and exhibitions, enhancing brand visibility and reinforcing the exclusive image of our luxury offerings
Profitability & Margin Control: Oversee the monitoring and management of margins and discount schemes, ensuring the boutique's sustained profitability
Team Leadership & Development: Inspire and cultivate a high-caliber sales team through continuous mentoring, comprehensive training programs, and regular team meetings, fostering Mouawad's culture of excellence
Performance Analysis: Utilize detailed sales analytics to assess business growth opportunities, ensuring continuous monitoring and improvement of sales performance
High-Net-Worth Client Engagement: Spearhead targeted outdoor sales initiatives designed to engage high-net-worth individuals and lovers of high-end jewelry
Client Relationship Management: Forge and nurture enduring relationships with Mouawad's esteemed clientele, ensuring consistent and personalized communication
Sales Process Execution: Manage all aspects of the sales ceremony at an individual level, guiding the team in the effective execution of every step of the process and setting clear quarterly objectives
Market & Competitor Analysis: Conduct comprehensive market surveys, including competitor analysis, and share actionable insights with the management team
Inventory Oversight: Ensure optimal stock levels are maintained while efficiently managing stock depletion and reconciliation of daily sales reports
Compliance & Documentation: Oversee the maintenance and updating of all legal documents pertinent to the boutique's operations, ensuring strict adherence to regulatory requirements
Merchandising & Order Management: Collaborate with the merchandising team to ensure timely order processing and fulfillment

Qualifications

Extensive Industry Experience: A minimum of 12 years experience within the luxury jewelry sector, with a proven track record in retail sales, luxury goods, gemology, or jewelry design
Exemplary Leadership & Management Skills: Demonstrable expertise in managing high-performing teams and navigating the sophisticated landscape of luxury retail
Sales & Marketing Mastery: A robust understanding of luxury sales dynamics and marketing strategies, reinforced by a clear grasp of customer needs and market trends
Product Expertise: In-depth knowledge of jewelry materials, gemstone qualities, craftsmanship, and prevailing industry trends is essential
Client-Centric Approach: Outstanding customer service prowess, marked by the ability to build and nurture long-term relationships with discerning clientele
Business Acumen: Strong competencies in budgeting, inventory management, and profit optimization are required to ensure the boutique's success
Networking Proficiency: Exceptional skills in forging and maintaining strategic relationships with suppliers, designers, and key industry stakeholders

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Boutique Director ( THAILAND)