Our client in manufacturing is currently looking for a strategic and commercially driven Regional Product Marketing Manager to lead the growth, development and performance of a product portfolio across Asia.

Key Responsibilities:

Own and drive product portfolio strategy, lifecycle management and product roadmap across Asia
Identify portfolio gaps, customer needs and market trends to support portfolio expansion and optimisation
Lead new product development, evaluation and commercial launches
Translate customer insights, competitive intelligence and market developments into product opportunities
Identify new markets, segments and business opportunities across the region
Work closely with Sales and Country Marketing teams on product launches, campaigns, seminars and customer engagement
Drive pricing strategies, sales growth, profitability and overall portfolio performance
Monitor market trends, competitor activities, regulations and customer requirements
Act as the regional subject matter expert and provide product training, technical resources and sales tools
Represent the organisation at customer meetings, industry events, seminars and training programmes across Asia

Requirements:

Bachelor's Degree in Marketing, Engineering, Business or related discipline
Minimum 8 years of relevant experience in Product Management, Product Marketing, Segment Management or a related commercial role
Strong commercial, analytical and strategic thinking capabilities
Regional / multi-country experience, preferably within Asia
Strong stakeholder management and communication skills, with the ability to influence across functions and cultures
Good understanding of manufacturing capabilities, technical product considerations and market dynamics
Experience within building materials, construction, industrial, manufacturing or other B2B environments is highly advantageous
Technical product knowledge, including applications, specifications, testing, standards, certifications and manufacturing processes
Experience in product training, customer presentations and industry seminars is a plus