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Marketing Specialist

Keywords / Skills : Marketing

5 - 15 years
Posted: 2019-04-11

Industry
Electronics Manufacturing
IT/ Computers - Hardware
Semiconductor Manufacturing
Function
Marketing & Communications
Role
Other Marketing
Posted On
11th Apr 2019
Job Ref code
JR0100711
Job Description
Job Description
  • Develops and implements marketing strategies to optimize distribution channels or in country routes to market.
  • Defines and implements go to market programs for direct and indirect partnering marketing programs.
  • Develops implementation strategy and marketing materials in conjunction with field personnel to the identified sales channels.
  • Manages relationships with fellow travelers to maximize return on marketing objectives.
  • Delivers sales support collateral, training, sales tools for field sales employees and in country single point of contract.
  • Track and analyze program data/indicators to improve program impact. Lead, direct and manage external consultants, agencies and other third party vendors.
Qualifications
  • Preferable 5+ years' experience in marketing in the IT industry
  • Proven history working with resellers and national retailers on demand generation programs
  • Events and / or Project management experience
  • Strong communication skills being able to manage internal and external stakeholders
  • Customer orientated, inclusive mindset, 'roll-up your sleeves' attitude and creative problem-solving skills.
Inside this Business Group

Intel's Sales and Marketing (SMG) organization works with global customers and partners to solve critical business problems with Intel based technology solutions. SMG works across business units to amplify the customers voice and deliver solutions that accelerate their business. Our teams work across the entire sales cycle, pushing ingredient products to our "billings" customers while also pulling end solutions through to "consumption". We work across numerous industries, including retail, enterprise and government, cloud services and healthcare as examples. The operations team focuses on forecasting, driving alignment with factory production and delivering efficiency tools and our marketing capability drives demand and localized marketing in locations around the globe. Our sales force navigates a complex partner and customer ecosystem while shaping product roadmaps, driving value for our customers, and collaborating to harness emerging technology trends to deliver comprehensive solutions.
Key Skill(s)

About Company

Amazing Works Here.

You know us best for our processors, but we do so much more. We are makers, catalysts and inventors. We innovate at the boundaries of technology to make amazing experiences possible for business, society, and every person on Earth.

With more than 100,000 employees in 63 countries and customers in over 120, Intel’s products and services create the foundation for limitless invention. Our innovations are bringing sight, touch, depth-perception and the ability to communicate to devices, objects and spaces to make them smart and connected. We harness the capability of the cloud and the Internet of Things to disrupt industries while solving global challenges. We lead on important matters of policy, diversity, inclusion, education and sustainability.

Intel has transformed to a company which now also powers the majority of the world’s data centers, connecting hundreds of millions of mobile and Internet of Things devices, and helping to secure and protect enterprise and government IT systems. Our manufacturing advantage, fueled by our pursuit of Moore’s Law, lets us continuously push the limits of performance and create experiences which can be made possible.
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