Brand Business Leader (Group Product Manager Make Up) - Consumer Products

Brand Business Leader (Group Product Manager Make Up) - Consumer Products

Loreal Middle East
Thailand
7-10 years
Not Specified

Job Description


Job Description :
Key Job Accountabilities
  • Manage the collection and analysis of consumer and market insights for the make-up category, share findings with the zone to ensure the consistency of new product development with the country’s needs
  • Own the brand patrimony, guarantee the brand identity: ensure that all actions are in line with the sense of purpose while nourishing the brand
  • Integrated marketing mix strategies (IMC/ 360/ Digital/ Retail) and create the right angle of attack locally to build integrated, engaging consumer brand experiences
  • Mobilize and work with other departments (KAM, Demand planner, Business Development) and partner agencies to build broader business strategy
  • Make recommendations on media, implement media and promotion plans
  • Ensure consistency of plan in all touch points online, offline, in-store and throughout



Qualifications
  • At least 7 years ofMarketing Background from FMCG
  • Strong leadership with experiences in team management
  • Strategic thinking while enjoy hands-on working style
  • Trade marketing and Online marketing experiences are the plus for consideration
  • Highly flexible and adaptive to change

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