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Develop and implement comprehensive brand strategies and plans to elevate the brand's presence and drive customer loyalty.
Conduct market research and analysis to identify consumer insights, fashion trends, and competitive positioning.
Define and maintain the brand's positioning, identity, and voice across all channels, ensuring consistency and alignment with company values.
Establish brand performance, cost and price structure and sales target.
Collaborate closely with cross-functional teams, including merchandising, design, retail operations, and e-commerce, to ensure brand alignment and integration.
Manage brand partnerships and collaborations, including negotiations, contract management, and activation planning.
Monitor and analyze brand performance metrics and KPIs, providing insights and recommendations for optimization.
Monitor product distribution and consumer reactions.
Analyse sells by stores to improve weak points and increase stores performance.
Analyse & select brands / products to create new opportunity and variety of stores
Cultivate and maintain relationships with key stakeholders, including internal teams, external partners, influencers, and media.
Stay updated on fashion industry trends, best practices, and emerging technologies, and leverage insights to drive brand innovation and growth.
Others tasks as assigned.
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Bachelor's degree in marketing, fashion merchandising, business administration, or a related field.
Proven experience as a Brand Manager or a similar role in the fashion retail industry.
Deep understanding of fashion retail trends, consumer behaviour, and market dynamics.
Strong creative vision with the ability to translate brand strategy into compelling marketing campaigns and experiences.
Excellent communication and presentation skills, with the ability to inspire and influence cross-functional teams.
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: 091-774-4698
: [Confidential Information]
JOBBKK.COM
[HIDDEN TEXT]
: 10/05/2024
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Stock & Data Support
Marketing Coordinator
Sales & Business Development Executive
Merchandiser
Assistant Marketing Manager
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Human Resource Team
2015
29 3 . 71 10110
. : 0953689284 . 0 2 382 1541 0
[HIDDEN TEXT]
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