e-B2B Digital Platform Specialist (Ice Cream - DTT)

2-3 years
16 days ago
Job Description

Job Description:

  • Perfect e-B2B fundamental search, 7OA, landing page
  • Manage and optimize digital media asset and rollout plan to maximize traffic and sale conversion.
  • Tailor communication and activation to fit each shopper segmentation and maximize retention and repeat rate.
  • Analyze shopper insight along with in-app data to create segmentation and CRM program.
  • Platform integration with both internal and external.
  • Be able to identify winning KPI leading to growth of channel

Qualifications:

  • Minimum 2-3 years experience in FMCG or eCommerce industry. Having experience in B2B marketing or eCom account management is plus
  • Bachelor's degree in finance, engineer, business or business administration.
  • Work well with various type of stakeholders
  • Knowledge of implementing channel program and turn shopper behavior into action.
  • Excellent understanding in data, dashboard, excel and powerpoint.
  • Understanding of shoppers behaviors and industry trends.

Unilever is an organisation committed to equity, inclusion and diversity to drive our business results and create a better future, every day, for our diverse employees, global consumers, partners, and communities. We believe a diverse workforce allows us to match our growth ambitions and drive inclusion across the business. At Unilever we are interested in every individual bringing their Whole Self to work and this includes you! Thus if you require any support or access requirements, we encourage you to advise us at the time of your application so that we can support you through your recruitment journey.

JOB TYPE

Industry

Function

Skills

shoppers behaviors
eCom account management
industry trends
data

Hindustan Unilever Limited (HUL) is a consumer goods company headquartered in Mumbai, India. It is a subsidiary of Unilever, a British company. Its products include foods, beverages, cleaning agents, personal care products, water purifiers and other fast-moving consumer goods.
HUL was established in 1931 as Hindustan Vanaspati Manufacturing Co. and following a merger of constituent groups in 1956, it was renamed Hindustan Lever Limited. The company was renamed in June 2007 as Hindustan Unilever Limited