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Marketing Communications Team Leader 2

Central Group

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3-5 Years
13 days ago
32 Viewed
0 Applied

Job Description

Job Purposes

Responsible for managing and implementing policy and direction development for the operations of marketing communications, including promotional campaigns, public relations, and corporate image, in order to inform target market about products and service through trade exhibitions, store signs and billboards, television and radio advertising, and social media, to achieve sales and marketing objectives

Key Roles and Responsibilities

  • Monitor and manage the operations of marketing communications, including the arrangement of marketing communication materials, to attract target audience effectively and appropriately
  • Participate in analyzing data to set up annual budget and directions of marketing communication operations to provide mutual understanding throughout the organization
  • Manage seminars, trade shows, industry exhibitions, and other related events to inform customers about products and service
  • Analyze communication activity, campaign and media performance and adapt for improvement
  • Coordinate with external vendors and agencies to ensure effective work and meet organization's requirements, deadlines, and budget
  • Control making summary reports of overall marketing communications to propose to the supervisor
  • Keep up to date with current marketing trends to improve the performance of the team
  • Take care and advise subordinates to ensure effective performance and promotion preparation

Qualifications

  • Bachelor's degree in related field
  • Minimum of 3-5 years experience in related field and 1-3 years of team management
  • Have knowledge in marketing, marketing communications, digital marketing
  • Have computer skills
  • Have communication skills
  • Be able to coordinate
  • Be creative

Additional Information

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Central Group consists of a variety of diverse investments in various corporations in Thailand and abroad, including investments in retail, property development, brand management, hospitality, and food and beverage sectors, and in digital lifestyle.

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