Search by job, company or skills

Senior Manager/Associate Director, Business Development



    Job Description

    More Info

    Recruiter Info

7-10 Years
a month ago
46 Viewed
0 Applied

Job Description

Company Description

NIQ/GFK's CMI Sales team is focused on growing revenue, finding new business opportunities and market penetration. Sales is NIQ GFK's growth engine which is instrumental for the company's success.

Job Description

So where do you fit here

You drive sales and renewals for your scope, securing a sustainable sales pipeline, developing new revenue opportunities, and maintaining customer relationships for existing accounts.

You will lead a team of talented sales associates to support and coach for reaching targets and enhancing their employee experience.

In your role, you would:

  • Drive sales and renewals for existing accounts for own CMI scope securing pipeline, new revenue opportunities and an accurate forecasting while maintaining customer relationships
  • Develop a complete and interconnected understanding of customer's industry/business/markets/clusters
  • Partner with Customer Success and other relevant teams (eg. Retail Measurement, Retailer + Tech & Durables Account Leaders) to develop and execute Account Plans and JBPs
  • Collect, analyze, act-on and escalade as appropriate Voice of Customer feedback
  • Expand customer network to identify new budget holders
  • Escalate product needs and trends related to CMI products and solutions

Throughout your tenure, you will demonstrate the following competencies:

  • Relationship Building: Develop effective long-term professional interactions with customers based on trust working toward the best interest of those involved providing positive results.
  • Active listening: Enhance mutual understanding in communicating with customers by expressing genuine interest in, and providing full attention to, the content and meaning of customers messages
  • Information seeking: Curiosity and desire to know more about things, people, or issues. This involves going beyond routine questions and includes digging or pressing for exact information resolving discrepancies by asking in-depth questions or conducting less-focused environmental scanning for opportunities or miscellaneous information that may be used in the future
  • Influence and persuasion: Persuading, convincing, influencing, or impressing others in order to get them to support a specific CMI agenda, make a specific type of impression, or take a specific course of action.
  • Negotiation: Identify key bargaining points for all parties and work effectively toward win-win solutions
  • Composure and resilience: Effectively deal with pressure, maintain focus and intensity, and remain optimistic and persistent, even under adversity. Have the ability and propensity to recover quickly from setbacks, rejections, and conflicts and to maintain self-control in the face of hostility or provocation.
  • Organizational Savvy: Gather and accurately assess information related to the organization's formal and informal communication channels and power relationships
  • Business Acumen: Makes sound business decisions based on a strong understanding of the company's business model, strategic goals, and relevant policies, as well as best practices and current technologies in their own discipline or functional area.

About you

You are a high-performing deal maker with a growth mindset of revenue targets. You know how to build and promote strong long-lasting client relationships. You're energized by accelerating sales, uncovering opportunities, and exceeding targets while bringing the best out of your team. A deep understanding of the market landscape, our CMI products, and our processes is at the forefront of your mind. You know that collaboration amongst teams and active listening of clients is critical to meet goals and grow. You strengthen our relationship with customers and unlock opportunities for growth.

Selling, understanding our customers and their contexts, effective negotiation and growth mindset drive your work.


We are looking for people with:

  • Min 7-10+, typically 12+ years of related experience
  • Solid sales skills and developed sales expertise in target scope
  • Solid understanding of data analytics industry, business model, products, services, and solutions like Brand Health, Segmentation, Usage & Attitude studies, Shopper and Shopping Behavior, Customer Experience and Advertising Effectiveness. .
  • Solid understanding of market trends and its interdependencies impacting customers
  • Fluent in Thai and English

Additional Information

About NIQ

NIQ is the world's leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. In 2023, NIQ combined with GfK, bringing together the two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insights-delivered with advanced analytics through state-of-the-art platforms-NIQ delivers the Full View. NIQ is an Advent International portfolio company with operations in 100+ markets, covering more than 90% of the world's population.

For more information, visit

Want to keep up with our latest updates

Follow us on: | | |

Our commitment to Diversity, Equity, and Inclusion

NIQ is committed to reflecting the diversity of the clients, communities, and markets we measure within our own workforce. We exist to count everyone and are on a mission to systematically embed inclusion and diversity into all aspects of our workforce, measurement, and products. We enthusiastically invite candidates who share that mission to join us. We are proud to be an Equal Opportunity/Affirmative Action-Employer, making decisions without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability status, age, marital status, protected veteran status or any other protected class. Our global non-discrimination policy covers these protected classes in every market in which we do business worldwide. Learn more about how we are driving diversity and inclusion in everything we do by visiting the NIQ News Center:


NielsenIQ is a global measurement and data analytics company providing the most complete and trusted view of consumers and markets in 90 countries covering 90% of the world&#8217&#x3B;s population. Focusing primarily on consumer packaged goods manufacturers and fast-moving consumer packaged goods and retailers, we give customers the power to defy what&#8217&#x3B;s possible. Our approach allows us to connect the dots that others can&#8217&#x3B;t see and build the bigger picture that others miss.


Similar Jobs

Senior Sales Manager

Company Name Confidential
Last Updated: 18-06-2024 04:24:48 PM
Home Jobs in Thailand Senior Manager/Associate Director, Business Development
Beware of Scammers

We don’t charge money for job offers