Wavemaker | Planner, Integrated Planning

Wavemaker | Planner, Integrated Planning

GroupM
Not Specified
Not Specified

Job Description



Description

Position at Wavemaker
Wavemaker is an agency of GroupM, the world's largest media investment company and are a part of WPP. In fact, we are responsible for one in every three ads you see globally. We are currently looking for a Planner, IntegratedPlanningto join us.

In this role, you will be a partner with planning team and external media partners to drive integrated solution. Proposing and implementing new ideas and product offerings.

Reporting of the role
This role reports to: Planning Manager

3 best things about the job:
  1. Integration: Most media agencies separate their divisions very clearly, if you are in digital you would not be involved in the offline team planning process, you will be learning about other media constantly, and be contributing to campaigns that cover every media channels.
  2. Comprehensive training system: You will receive direct coaching from agency's senior members and training across all communication disciplines.
  3. Part of an overall marketing team: You will be fully involved in the marketing communication process through working closely with client's media and marketing communications team.

In this role, your goals will be:
In three months:
  • Developed a good understanding of advertising as part of a campaign.
  • Formed an understanding of the client's marketing strategy across China.
  • Understood how Wavemaker's internal processes are run in line with our media partners within GroupM.
  • Measurement:
  • Independently run data to support basic routine reports (e.g. i-research, ad-power, CMMS, Infosys, minder and etc. internal tools) and assure the 100% accuracy and punctuality.

In six months:
  • Understood Wavemaker's value proposition The Content and Connection Agency to the importance of the media planning approach.
  • Learned the basics of communications planning.
  • Independently respond to all day-to-day queries from client.
  • Measurement:
  • Fully understand client's needs, support supervisor on material delivery and assure 100% accuracy of the work.
  • Ensure post buy 100% accuracy and delivery to client on time.
  • Fully understand the data story, and can complete the basic reports (monthly competitor analysis, target audience analysis, media consumption behavior and etc. ).

In 12 months:
  • Taken control of the day to day management of the communication activities.
  • Assisted line Manager in annual review/planning proposal for the client assigned.
  • Kept track on the latest industry innovation and product development trends.
  • Measurement:
  • Support supervisor on spot plan follow up and ensure the delivery on time.
  • Support supervisor on invoice follow up and ensure accuracy 100% and delivery on time.
  • Independently input findings and conclusions in the basic reports (monthly competitor analysis, target audience analysis, media consumption behavior and etc. ).

KPI Metrics
  • Execution quality
  • Time management
  • Client Satisfaction

Responsibilities of the role:
  • Campaign creation, reporting and optimization.
  • Proposing and implementing new ideas and product offerings.
  • Client liaison and relationship development.
  • Keeping a close ear to the ground on new opportunities to take to client.
  • Helping advise the wider team on planning optimization.

What you will need:
  • At least 2 related years of experience working in media planning area within an agency.
  • Internship experience with established international brands preferred.
  • Good understanding of all media channels.
  • High level of understanding consumer researches
  • Excellent communication skills and experience working across large media budgets.
  • Business proficiency in English

More about Wavemaker
We believe there always is a better way to grow. We positively provoke growth for our clients by reshaping consumer decision-making and experiences through media, content and technology. The Wavemaker way is globally consistent. Fueled by the world's most powerful consumer data, we understand where and how marketing can intervene decisively to help brands win more sales.
Our name is our mission and our method. To make waves, you need to be provocative, even fearless. We do our best work for brave brands and people who want to be challenged to go further and faster. We know it's not easy, but if it's in you, we will get it out of you.
Our 7,600 people across 90 markets provoke growth for some of the world's leading brands and businesses. Our attitude of Positive Provocation is enabled by:
  • deep knowledge we have of our clients business
  • confidence to challenge what's gone before
  • the support to go further than we thought possible

We are a part of GroupM, WPP's global media investment management company. Discover more on,and
About Thailand
In a population of 69 million people, Thailand's mobile penetration is at a whopping 120% with smart phone penetration at 50%. Digital spend has grown 38% year-on-year and most people are now accessing the internet via mobile devices. Bangkok is one of the top Facebook cities in the world and Thailand ranks high in time spend viewing YouTube.
The audience fragmentation, following years of a virtual FTA TV duopoly, is creating huge trading and content opportunities. Thailand is one of the fastest-growing media markets in the region. Those looking for a rewarding and dynamic career in media have no better place to be than Thailand.
GroupM is an equal opportunity employer. We view everyone as an individual and we understand that inclusion is more than just diversity - it's about belonging. We celebrate the fact that everyone is unique and that's what makes us so good at what we do. We pride ourselves on being a company that embraces difference and truly represents the global clients we work with..

Job Details

About GroupM

GroupM is the world’s leading media investment company responsible for more than $50B in annual media investment through agencies Mindshare, MediaCom, Wavemaker, Essence and m/SIX, as well as the outcomes-driven programmatic audience company, Xaxis. GroupM’s portfolio includes Data & Technology (Choreograph), Investment and Services, all united in vision to shape the next era of media where advertising works better for people. By leveraging all the benefits of scale, the company innovates, differentiates and generates sustained value for our clients wherever they do business.

Job Source : jobs.jobvite.com

Similar Jobs

Simple body text this will replace with orginal content