Assistant Manager, Marketing Planning

Job Responsibilities

• Conduct forecasting, performance analysis, segmentation, and ROI evaluation to guide marketing investment decisions
• Manage dashboards and reporting tools to track KPIs, consumer behavior, and effectiveness of marketing strategies
• Support management in the planning, integration, and execution of resort-wide marketing strategies and initiatives
• Collaborate with cross-functional teams to plan and execute marketing plans, programs, and campaigns for different customer segments
• Guide the implementation of resort-wide experience products, high-value events and promotions, and strategic partnerships for destination marketing and brand development
• Ensure compliance with company policies, operational standards, and regulatory requirements at all times

Job Requirements

• Bachelor's Degree in Marketing, Business Administration, or a related field.
• Minimum of 4 years experience in Marketing, Planning, or a related field.
• Excellent communication and interpersonal skills to collaborate with cross-functional teams and build relationships with internal and external stakeholders.
• Highly organized and able to adapt quickly in a fast-paced and dynamic environment.
• Experience in regulatory processes is a plus.