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Artech Infosystems Private Limited

B2B Marketing Manager specializing in IT staffing and IT services.

8-12 Years
10 - 15 LPA
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  • Posted 16 days ago
  • Over 100 applicants
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Job Description

Description

We are looking for an experienced B2B Marketing Manager with a specialization in IT staffing and IT services to join our team. The ideal candidate will have 8-12 years of experience in the job market context of India, and a deep understanding of the IT industry. The successful candidate will be responsible for developing and executing marketing strategies that drive business growth and increase brand awareness.

Responsibilities

  • Develop and execute marketing strategies that align with the company's goals and objectives
  • Create marketing campaigns that generate leads and increase brand awareness
  • Collaborate with sales and business development teams to develop targeted messaging and content
  • Manage the company's website, social media, and other digital marketing channels
  • Analyze market trends and customer insights to identify new opportunities for growth
  • Plan and execute events and webinars to generate leads and engage with customers
  • Manage marketing budgets and track ROI

Skills and Qualifications

  • 8-12 years of experience in B2B marketing, with a focus on IT staffing and IT services
  • Bachelor's or Master's degree in Marketing, Business Administration or related field
  • Excellent communication and interpersonal skills
  • Strong analytical skills and data-driven thinking
  • Experience with marketing automation tools such as HubSpot or Marketo
  • Familiarity with SEO, SEM, and PPC
  • Ability to work in a fast-paced environment and manage multiple projects simultaneously
  • Proven track record of developing and executing successful marketing campaigns
  • Experience with event planning and execution
  • Understanding of the Indian job market and IT industry

About Company

Artech is the largest Women & Minority owned IT staffing firm in the US, with US$ 800 million annual revenue run rate in 2021 and a footprint across the globe. With nearly three decades of experience, Artech empowers businesses through applied human intelligence and offers a spectrum of services that include Workforce Solutions (Contingent Staffing, Bulk/ Project Staffing, Master Vendor, RPO, Direct Hire and Payroll Transition) and Project-Based Solutions (Digital Experience, Technical Operations, Technical Development, Business Operations & Digital Platforms). Artech works with over 90 Fortune 500 clients across USA, Canada, India, and China.
At Artech, we are empowering talent by connecting potential with opportunities through applied human intelligence. We empower our teams to maximize the impact of their intellect, through a performance oriented, diverse, flexible, and inclusive work environment supported by our continuous learning and development focus.

Job ID: 104346431