Develop and implement strategies to create meaningful brand experiences across digital, physical, and social channels.
Ensure brand consistency across all customer interactions, marketing campaigns, and product experiences.
Initiate, develop, and execute all creative projects/activities to elevate innovation and establish a unified brand understanding and company voice.
Lead the development and execution of creative projects, including installations, decorations, window displays, and in-store events, to enhance brand presence.
Analyze customer insights and market trends to enhance brand engagement and perception.
Customer Engagement & Activation:
Design and execute experiential marketing campaigns, events, and activations to deepen customer connections.
Collaborate with marketing, sales, and product teams to enhance the end-to-end customer journey.
Oversee packaging design and execution to align with the brand's identity and customer expectations.
Leverage customer feedback, reviews, and research to refine brand experience strategies.
Qualifications
Eduction:
Bachelor's Degree in Graphic, Design, Communication art or art related flied.
Experience:
Minimum of 5+ years of experience in design fashion-related project management, event-experience design.
Strong conceptual, graphic design, type, and page layout skills for projects ranging from print to interactive to broadcast.
Excellent project management and organizational skills.
Creative mindset with a passion for storytelling and experiential marketing.
Adobe Program and 3D sketchups is plus.
Thai nationality preferred; must be able to read, write, and communicate effectively in Thai.
Personal Attributes:
Creative mindset with a passion for storytelling and experiential marketing.
Ability to work collaboratively across teams and manage multiple projects.
A tastemaker with solid understanding of Fashion, creative and branding.