Job brief
We are looking for a passionate and strategic Brand Manager/Senior Brand Manager to join a dynamic marketing team. This role will take the lead managing Whisky & Spirit portfolio, driving both brand and sales growth through creative and channel management.
Responsibilities
- Develop and execute brand & marketing strategies to strengthen brand positioning.
- Drive sales strategy and brand performance both On/Off-trade channel.
- Plan and manage online/offline communications and event activations to engage audiences.
- Conduct Market visits and after-hours checks to ensure brand excellence in touchpoint.
- Lead and inspiring a high performance teams.
Who we're looking for;-
- A Brand Manager with strong business acumen, Strategic planning, creative mindset, deep understanding of the Alcoholic beverage Market at least +10 years , relevant to blended spirit/whiskey is preferred.
- The candidate should have experience in FMCG - alcoholic beverage marketing with strong understanding of trade marketing systems - including both marketing activities and distributor management.
- Possess the mindset of a Local Brand Building - not just a global brand executor.
- Able to working in the field such as upcountry operations, activation, sampling, on-trade promotion, etc.
Please note, only shortlisted candidates will be contacted for further steps.
Focal Resource Recruitment Co., Ltd.
Recruitment License No.: 1842/2566
