BRANDING MKT (LEVEL SUBLEAD/LEAD)

• Salary: Negotiable

Job Description / Responsibilities:

- Work with agencies to plan and execute branding media campaigns across suitable channels such as Facebook, Google, Instagram, LINE, TikTok, etc., to increase brand awareness and build brand credibility.

- Monitor campaign performance and propose optimization strategies based on key metrics such as impressions, reach, engagement, and views.

- Supervise budgets, measure, and report on the effectiveness of assigned brand media campaigns.

- Collaborate closely with Product, Creative, and Social teams when necessary to ensure media campaigns are executed according to plan.

- Seek out and maintain relationships with media agencies or advertising partners

Requirements:

- Minimum of 23 years of experience in media roles, preferably in the eSports or online industry.

- Established connections with media agencies in the field.

- Strong awareness of market trends and target audience behavior.

- Fluent communication in English and Thai is preferred.