1. Role Summary & Strategic Purpose
This is a high-impact, 0-to-1 pioneer commercial role (First Commercial Hires locally) dedicated to launching Geniecare in Southeast Asia. We are hiring 2 dedicated headcount—1 based in Vietnam and 1 based in Thailand. Backed by our robust global R&D, manufacturing power, and commercial resources, the local hires will drive brand presence, distributor onboarding, and clinic/hospital adoption from scratch.
3. Key Responsibilities
- 0-to-1 Channel & B2B Setup: Identify, evaluate, negotiate with, and onboard local B2B distributors, wholesalers, and commercial partners across the target market from scratch.
- Market Exploration & Account Acquisition: Map out prospective key accounts (veterinary clinics, pet hospitals, and diagnostic labs), conduct direct field visits, negotiate commercial terms, and secure long-term purchase agreements.
- Partner & Channel Management: Act as the primary local touchpoint for distributors and key accounts, resolve operational/commercial bottlenecks, provide product guidance, and maintain long-term business growth.
- Brand Building & Market Entry: Represent Geniecare and Sansure Biotech at local veterinary exhibitions, academic seminars, and trade fairs to build strong local brand awareness.
- Headquarters Alignment: Serve as the strategic bridge between local field operations and overseas headquarters (HQ), providing regular market intelligence, competitor analysis, and sales pipeline updates.
3. Candidate Requirements
- English Proficiency: Good business proficiency in English (written & spoken) for daily HQ coordination and reporting. Mandarin fluency is an added advantage.
- Professional Experience: 2 to 8+ years of solid track record in B2B direct sales, channel sales, or business development from the ground up.
- Industry Background: Strong background in Animal Health, Veterinary Diagnostics, Pet Healthcare, IVD (POCT / PCR / Rapid Test Kits), or Medical Devices for animals.
- Work Style & Mobility: Highly self-disciplined, autonomous, and comfortable working remotely/field-based without physical office supervision. Must possess a valid driving license and personal vehicle for client visits.
