About the Role
The Campaign Governance team ensures all marketing campaigns across Ascend Money run through a structured, efficient, and measurable process - from intake to launch and post-campaign review. In this role, you will oversee how campaigns move through governance frameworks, ensure alignment with guidelines and platform direction, and strengthen the standards that keep campaign execution consistent and effective across teams.
Role & Responsibilities
- Campaign Governance & Oversight: Oversee the end-to-end campaign lifecycle to ensure campaigns comply with established frameworks and guidelines, and identify where governance can be strengthened or streamlined
- Framework Development & Standards: Support the design and refinement of governance frameworks, guidelines, and review criteria; monitor adherence and translate recurring gaps into structural improvements
- Strategic Projects: Contribute to marketing projects on user strategy and campaign efficiency, from problem framing to recommendation
- Data Analysis & Insight: Analyze campaign volume, cycle time, asset utilization, and compliance health to surface insights and support governance decisions with evidence
- Stakeholder Management & Communication: Align business units, Platform Growth, and campaign execution teams on process improvements, and present findings and recommendations to management with clear structure and narrative
Requirements
- Bachelor's degree in Business, Marketing, Economics, or a related field
- Minimum 3 years of experience in a fast-paced, app-based platform business (fintech, e-commerce, or consumer tech)
- Experience in process improvement, project management, strategy, or transformation is strongly preferred
- Strong analytical and data-driven mindset - able to work with structured data to identify trends and support decisions with evidence
- Strong presentation skills - able to turn findings into clear, management-ready materials
- Excellent stakeholder management, communication, and coordination skills
- Proficient in Excel/Google Sheets and PowerPoint/Google Slides
- Basic SQL or BI tools is a plus
- Direct experience in fintech or payment platforms is a plus
