We're looking to recruit a Chief Product Proposition Officer (CPPO) to join a leading life insurance company based in Indonesia. This is a critical leadership role responsible for driving the design, and end-to-end lifecycle management of the company's product and customer value propositions.
Reporting directly to the CEO, the role will be based in Jakarta and included expatriate benefits
About the Chief Product Proposition Officer (CPPO) position:
This role bridges actuarial science, market intelligence, customer experience, and distribution
strategy. Day-to-day responsibilities may include:
- Develop and execute a comprehensive product and proposition strategy that aligns with the overall corporate business plan, target segments, and overarching brand vision
- Lead the ideation and creation of innovative, first-in-market products that cater to evolving customer needs, including modular and digital-first solutions
- Oversee the entire product development lifecycle, from conceptualization, feasibility study, and pricing alignment, system readiness, and official market launch
- Lead the Product Management Committee, ensuring agile and efficient cross-functional collaboration between Actuarial, IT/Operations, Legal, Compliance, and Marketing teams
- Partner closely with the Chief Actuary and Finance to ensure all propositions meet strict profitability hurdles, capital efficiency, and Value of New Business (VNB) targets without compromising market competitiveness
- Collaborate extensively with Distribution heads (Agency, Bancassurance and Digital Commerce) to design channel-specific propositions that maximize sales adoption and conversion
- Ensure the sales force is equipped with compelling product narratives, working alongside the Marketing and Training teams to develop clear, jargon-free sales materials and training modules
- Ensure all product designs and marketing materials strictly comply with regulations
- Proactively engage with regulators alongside the Compliance and Risk teams during the product approval process, mitigating operational, reputational, and mis-selling risks
The successful candidate will have a minimum of 15 years of progressive experience in the Life Insurance industry, with at least 5–7 years in a senior leadership role overseeing Product Development, Proposition, or Strategic Marketing
Skills and experience needed:
- Bachelor's or master's degree in business, Marketing, Actuarial Science, Finance, or a related field
- Strong commercial acumen with the ability to interpret complex actuarial mechanics, pricing models, and financial metrics (VNB, APE, IRR).
- Exceptional cross-functional leadership skills, with a proven track record of breaking down silos to deliver large-scale product launches
- Highly customer-obsessed with a strategic mindset focused on simplification and innovation
For a confidential discussion or to express interest, please apply directly or contact our team for further information
HyreWise is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees