Bachelor's degree or higher in Communication Arts, Marketing, Mass Communication, Humanities, or a related field.
At least 1 year of experience in content, social media, or marketing coordination. Experience or knowledge in the Fintech industry or digital products is a plus.
Creative mindset with a passion for generating new ideas and presenting diverse communication strategies.
Solid understanding of content creation, from idea generation, writing, and management to analyzing results.
Detail-oriented, organized, and able to manage multiple projects simultaneously.
Strong communication and coordination skills, able to work smoothly with various teams.
Familiar with the operations of digital platforms, including Facebook, Instagram, YouTube, TikTok, Google, and Twitter.
Proficient in English, with strong skills in speaking, reading, and writing.
Responsibilities
Coordinate content production between the marketing team and other relevant departments to ensure content is accurate, on schedule, and aligns with the brand's goals.
Generate and propose new content ideas that can be further developed into actual content, both from an informational and creative perspective.
Plan and schedule content distribution across various channels, such as websites, social media platforms, email, and other platforms.
Ensure content quality by reviewing and proofreading content (Content QA) for accuracy, format, and language before publication.
Monitor and evaluate the performance of content, utilizing data to improve and refine content to better serve the target audience.
Organize and maintain a content library to ensure ease of access and usability.
Support marketing campaigns related to investment products and financial technology.
