Corporate Communications Executive

Brand & Corporate Positioning

- Act as a brand custodian for MR. DIY to ensure accurate, consistent, and positive profiling at all times.

- Build and maintain strong partnerships with internal and external stakeholders, including agencies, media, government bodies, and industry associations.

- Promote and nurture best practices in corporate communications across the MR DIY Thailand.

Public Relations & Internal Communications

- Support the development and execution of annual PR plans aligned with business objectives and reputation needs.

- Work closely with and guide PR and related agencies to plan, develop, and execute PR campaigns while ensuring the quality of all content and deliverables.

- Ensure all corporate communications materials (including websites, press releases, emailers, events branding, collateral, and other tools) comply with brand standards, brand messaging and brand visual identity guidelines

- Serve as the primary corporate point of contact for media queries and engagements.

- Monitor news, media, and social media to identify potential risks/issues affecting the MR DIY brand and recommend proactive mitigation actions.

- Develop and monitor a communications-focused crisis response plan.

- Execute additional communications initiatives to strengthen internal and external stakeholder engagement, including employee communications.

CSR Communications

- Support annual CSR campaigns to amplify CSR efforts internally and externally.

- Ensure CSR messaging is aligned with MR DIY's brand values, corporate reputation, and overall communication strategy.

Insights & Trends

- Monitor and analyse political, social, economic, and lifestyle trends, and evaluate their impact on the brand's objectives.

- Translate insights into relevant PR angles and communication ideas to maximise brand exposure and relevance.

- Perform other tasks assigned in addition to routine tasks.

Qualification

- A Bachelor's Degree in Mass Communications, Public Relations, Corporate Communications, Marketing, or related fields

- 1-3 years of experience in Public Relations, Media Management, or related fields, preferably within the listed retail or FMCG companies.

- Highly proficient in Thai and English, with excellent spoken and written communication skills.

- Strong business acumen with clear understanding of how communications support business objectives.

- Creative, innovative, and proactive in bringing fresh ideas to keep MR DIY brands engaging and relevant.

- Independent, driven, and able to perform in a fast-paced environment while being a strong team player.

- Strong leadership skills with proven ability to guide internal team members and agency partners.

- Strong decision-making ability and calm mindset during crisis situations.

- Passion for community support / CSR involvement is an advantage (including volunteer or outreach experience).