Data Scientist (AI on Digital Marketing & Hyper-Personalization)

Position : Data Scientist (AI on Digital Marketing & Hyper-Personalization)

Infinitas by Krungthai

Job Summary

We are seeking a talented AI/ML Developer with strong programming skills to support our Hyper-Personalization, MarTech, and AdTech initiatives. The ideal candidate will design, develop, and implement data products that enhance campaign effectiveness and marketing personalization. This role requires close collaboration with Product Owners, IT teams, and Data teams to continuously enhance AI/ML and advanced analytics solutions. Join us to innovate, collaborate, and shape the future of banking!

Job Responsibilities

• Drive clear and effective business translation of AI/ML products between business and technical stakeholders.
• Design, develop and leverage Advanced analytics, Artificial Intelligence (AI) and Machine Learning (ML) models to support digital marketing, MarTech, AdTech, and hyper-personalization initiatives.
• Analyze Big Data to develop effective predictive and recommendation models.
• Collaborate closely with Product Owners, IT teams, and Data teams to implement AI solutions that improve marketing campaign performance.
• Continuously refine and enhance AI models through testing and performance evaluation.
• Participate in the vendor selection processes to identify and ensure the best external partners for data science and AI/MLprojects.

Job Qualification:

• Bachelor's Degree or higher in Computer Science, Computer Engineering, Data Science, Statistics, or any related field.
• Minimum of 2 years in AI/ML engineer, cloud solution or a related field.
• Proficiency in some of the following: Python, PySpark and SQL etc.
• Experience or strong interest in digital marketing, MarTech, and AdTech, especially data-driven marketing strategies is a plus.
• Experience in building tools / models to support retention, up-cross selling, optimization, mobile app data and digital marketing is a plus.
• Ability to communicate and collaborate with cross-functional teams.
• Growth mindset and openness to continuously learning and facing new projects and new technologies.

Contact : 091-771-8358 K.Panyatip

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