Responsible for leading discussion with a team (Marketing, Trade Marketing, and Sales) to produce a scientifically based operational forecast and annual business plan, in order to advise and challenge senior management when agreeing the overall business forecast
Manage the process of consensus forecasting and IBP where planners analyse and produce forecasts for planning by coordinating regular reviews and gap analysis (Consensus Meeting and IBP) with Generating Demand stakeholders to achieve a consensus and coordinated actions in future plans
Review of Promotions / New Products Forecasting Challenge and raise concerns on promotion and NPD forecast provided by MKT/Trade Marketing/Sales and discuss on cannibalization with based items
Improve Forecast Accuracy by analyzing root cause of forecast error and defining action plan with MKT/Trade Marketing/Sales
To discuss and develop action plan for clearance stocks
Inventory Management
Review and set the target of optimal level of inventory holding annually and monthly to align with company business direction
Work closely with Production Centre for the synchronization of demand & supply and for the alignment of the inventory target
Monitor replenishment plan and targeted shipment sales phasing
Find opportunity to reduce order undelivered related to OOS to improve customer service level
Reporting
To generate 18 month rolling forecast and analyse gaps between sales historical, demand forecast, and trade inventory impacting to future forecast to enable discussion of business gap plan closure
To generate vol/gross sales projection for finance to simulate company's net sales
To monitor and track on PIPO to ensure minimum write-off
To generate/ trigger on OOS, high inventory, and aging list to minimise on write-off
To provide FCA and FB analysis by sku and PGA level
To identify order undelivered root cause related to OOS for monthly customer service level