Digital and Marketing Executive

Key Responsibilities

• Manage and maintain the hotel's social media platforms, including content planning, scheduling, publishing, and community engagement.
• Develop engaging digital content, including social media posts, promotional campaigns, newsletters, and website content.
• Coordinate photo and video production with internal teams, photographers, agencies, and external partners.
• Support the planning and execution of digital marketing campaigns across social media, search, display, email, and other online channels.
• Monitor campaign performance, website traffic, social media engagement, and online conversion results.
• Prepare regular digital marketing reports and provide recommendations to improve campaign effectiveness.
• Ensure hotel information, promotions, images, and content are accurate and up to date across the hotel website and relevant online platforms.
• Work closely with Revenue, Sales, Food & Beverage, and other departments to promote hotel packages, events, restaurants, and guest experiences.
• Coordinate with corporate marketing teams, digital agencies, media partners, influencers, and content creators.
• Monitor online trends, competitor activities, and emerging digital platforms to identify new marketing opportunities.
• Support search engine optimisation (SEO), search engine marketing (SEM), paid social media campaigns, and email marketing activities.
• Ensure all digital materials and communications comply with brand guidelines and approval processes.
• Perform other marketing-related duties as assigned.

• Bachelor's degree in Marketing, Digital Marketing, Communications, Business Administration, Hospitality Management, or a related field.
• At least 1-2 years of experience in digital marketing, social media, communications, or a related role.
• Experience in the hospitality, lifestyle, luxury, travel, food and beverage, or service industry is an advantage.
• Must be a native Thai speaker or fluent in Thai, with strong written and verbal communication skills.
• Good command of written and spoken English.
• Good understanding of major social media platforms, digital marketing tools, and online consumer behaviour.
• Experience in content creation, social media management, digital advertising, email marketing, and basic performance reporting.
• Familiarity with Google Analytics, Google Ads, Meta Business Suite, content management systems, or similar tools is preferred.
• Basic knowledge of SEO, SEM, website management, and online advertising.
• Creative mindset with a strong eye for visual content, design, and brand presentation.
• Proficiency in Microsoft Office experience with Canva, Adobe Creative Suite, or basic photo and video editing tools is an advantage.
• Strong organisational and time-management skills, with the ability to manage multiple projects and meet deadlines.
• Detail-oriented, proactive, flexible, and able to work effectively with internal teams and external partners.
• Passion for hospitality, lifestyle, travel, food, culture, and digital trends.