Lalamove is disrupting the logistics industry by connecting customers and drivers directly through our technology. We offer customers a lightning-fast and convenient way to book delivery and moving services whether they are at their home, at work, or on the go. People talk about O2O, we live it!
Currently, Lalamove is a leading global on-demand delivery platform with millions of delivery partners serving millions of orders every day. With 1600+ employees spread across SEA and LATAM, our 11-year-old company reached unicorn status in 2018, is well funded by prominent VCs and has kept growing at tremendous speed since.
Our strength lies in our internal values, namely Passion in serving local communities, empowering SMEs and our driver partners, Execution, and Grit because that is how we differentiate ourselves by never giving up and striving for excellence, and Humility - awareness in ourselves to learn from others and never stop improving.
At Lalamove, we strongly believe in the power of community. Millions of drivers and customers use our technology every day to connect with one another and move things that matter. Delivery is what we do best and we ensure it is always fast and simple. Since 2013, we have tackled the logistics industry head-on to find the most innovative solutions for the world's delivery needs. Our vision is to bring communities closer and make city life easier by allowing fast and convenient circulation of goods. We realize this vision with a glocal approach, building a robust operations team to adapt our product to local networks of businesses and delivery contractors. At the same time, we have the ambition to build an international brand by establishing an even more global presence.
What You'll Do
- Develop and implement digital media plans across various channels (e.g., Search Platforms, Social Media, Programmatics), aligning with overall marketing and individual campaign strategies.
- Plan and execute digital marketing campaigns focused on attracting driver partners and new users to join our platform, while keeping in mind the typical marketing funnel from awareness to conversion.
- Assist in managing digital marketing budgets, ensuring efficient allocation of resources while maximizing ROI.
- Ensure consistent brand messaging across digital platforms.
- Ad optimize on paid channel as Meta, Google analytics etc.
- Create digital content optimized for different channels and target audiences according to your crafted strategy.
- Plan, communicate, and report on key performance metrics (KPIs) for all digital marketing activities.
- Collaborate with cross-functional teams (e.g., regional office, sales, operations) to achieve business objectives.
- Coach other members of the marketing team, fostering their understanding of the digital landscape.
What You'll Need
- Minimum 5 years of experience in digital marketing, with a focus on performance marketing, content marketing, and social media.
- Experience working in a data-driven, results-oriented environment, with a proven track record of using data and analytics to inform digital marketing strategies and drive impactful results.
- Strong analytical skills and proficiency in using digital marketing tools (e.g., Google Analytics, Google Ads, social media analytics platforms, social listening platforms).
- Ability to plan, organize, execute, and manage multiple digital marketing projects simultaneously.
- Deep understanding of digital marketing channels, trends, and best practices.
- Ability to develop and execute digital marketing strategies based on market research, customer insights, and competitive analysis.
- Hands on experience with content creation, social media management, SEO/SEM, and paid advertising campaigns.
To all candidates- Lalamove respects your privacy and is committed to protecting your personal data.
This Notice will inform you how we will use your personal data, explain your privacy rights and the protection you have by the law when you apply to join us. Please take time to read and understand this Notice. Candidate Privacy Notice: https://www.lalamove.com/en-hk/candidate-privacy-notice
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: https://www.lalamove.com/th-th/candidate-privacy-notice
We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.
