Our client is a luxury hotel known for elegant design, personalized service, and premium experiences for corporate, leisure, and MICE guests.
We are seeking an experienced and results-driven Director of Sales to lead revenue growth and aggressively expand the new client database across corporate, MICE, leisure, and travel trade segments. The role requires a strategic sales leader with strong market knowledge, proven client acquisition capability, and team leadership experience within the hospitality industry.
Key Responsibilities:
- Develop and execute sales strategies to drive revenue growth and build a strong pipeline of new corporate and MICE clients.
- Proactively identify, target, and onboard new accounts through sales calls, market visits, networking, and digital lead generation.
- Expand and maintain a robust client database by penetrating new industries, markets, and feeder cities.
- Lead, mentor, and motivate the sales team to achieve acquisition and revenue targets.
- Build and manage strong relationships with corporates, travel agents, event planners, and key partners.
- Collaborate with Revenue Management and Marketing to optimize pricing, promotions, and conversion.
- Represent the property at trade shows, roadshows, and industry events.
- Track sales performance, client acquisition metrics, and conversion ratios through CRM systems.
- Ensure high levels of client satisfaction and convert first-time clients into long-term partners.
Qualifications:
- Bachelor's degree in Hospitality, Business, Marketing, or related field.
- Fluent in both Thai and English
- 812 years of hospitality sales experience with a minimum of 35 years in a senior leadership role.
- Proven success in new business development and client acquisition.
- Strong negotiation, communication, and presentation skills.
- Well-established industry network across corporate and MICE segments.
- Proficiency in CRM tools and sales reporting systems.
