About Us:
Hytech is a global management consulting firm headquartered in Australia and Singapore, specializing in digital transformation for fintech and financial services companies. We empower our clients with comprehensive consulting solutions and robust middle- and back-office support, enabling streamlined operations and forward-thinking strategies.
With a team of over 2,000 professionals, Hytech serves a diverse portfolio of clients, including the world's second-largest CFD trading platform and several leading cryptocurrency exchanges. Our global presence spans across Australia, Singapore, Malaysia, Taiwan, the Philippines, Thailand, Morocco, Cyprus, and more.
Key Responsibilities
1. Global Social Media Matrix Operations
- Responsible for the day-to-day management and strategy formulation of Vantage's global social media accounts (Twitter/X, LinkedIn, Facebook, Instagram, YouTube, etc.).
- Develop localized operational strategies for different market regions (Europe, APAC, Middle East, etc.) to ensure brand consistency while aligning with local cultural norms.
- Build a multi-account matrix (brand main account, market analysis accounts, customer service accounts) to increase follower count and user engagement.
2. Brand Content & Creative Planning
- Brand Mindset: Deeply understand Vantage's brand values of compliance, stability, and globalization, and transform professional financial products into accessible, engaging social media content.
- Plan and execute a content calendar covering market trend analysis, trading knowledge education (e.g., What is spread, Risk Management), brand stories, and customer testimonials.
- Bilingual Content Creation: Independently produce high-quality English copy (for global markets) and Chinese copy (for Chinese-speaking markets), ensuring accurate professional terminology, authoritative tone, and approachable style.
3. AI-Powered Content Production & Optimization
- AI Tool Utilization: Proficient in using generative AI tools to assist with daily tasks.
- Establish AI workflows to improve content output efficiency, enabling high-frequency, high-quality social media updates.
4. User Engagement & Community Management
- Monitor social media comments and direct messages, build an efficient customer service response mechanism, and answer non-sensitive product inquiries (e.g., platform download, onboarding processes).
- Manage trading communities, collaborate with analysts to plan interactive activities, and foster a positive trading community atmosphere.
- Use AI-powered sentiment monitoring tools to track brand reputation in real time, preventing and addressing potential PR crises.
5. Marketing Campaigns & KOL Marketing
- Support company-wide marketing initiatives by planning social media campaigns to improve conversion rates.
- Source and collaborate with global finance/ trading KOLs and influencers, managing partnership content (livestreams, interviews, reviews) while ensuring full compliance with regulatory requirements (no promises of returns, full risk disclosures).
6. Data Review & Compliance Risk Control
- Analyze social media data, generate monthly review reports using AI analytics tools, and continuously optimize delivery strategies.
- Compliance First: Thoroughly understand regulatory red lines for financial advertising (especially FCA/ASIC marketing restrictions on CFD trading). Ensure all copy, images, and videos include mandatory risk warnings and avoid misleading communications.
Job Requirements
1. Education & Industry Experience
- Bachelor's degree or above in Marketing, Journalism & Communication, English, New Media, or related fields; 3+ years of social media operations experience.
- Prior experience in fintech, forex brokerage, banking, or investment institutions is preferred. Knowledge of CFD/forex/stock trading basics is a plus.
2. Language Proficiency
- Native-level Chinese + professional-level English (CET-6+/IELTS 7.0+). Able to read overseas financial news (Bloomberg, ForexLive) fluently and write marketing copy in natural, authentic English.
3. Brand Sense
- Possess strong brand awareness; think about operations from the perspective of brand equity rather than just chasing traffic. Consistently convey Vantage's professional and trustworthy image.
4. AI Skills
- Heavy user of AI tools; not limited to basic chatbots, but able to explore practical AI applications in image processing, video editing, SEO optimization, data analysis, etc.
5. Soft Skills
- Strong stress tolerance, data sensitivity, and excellent cross-departmental communication skills.
