Brand: Infinix Thailand
Salary 80,000 - 100,000 THB
- Working Days: Monday to Friday
- Office Hours: 9:30 AM 6:30 PM
Role Overview
The GTM Campaign Project Manager is responsible for driving end-to-end go-to-market execution for product launches and key campaigns.
This role ensures all marketing initiatives are delivered on time, on budget, and fully integrated across channels — from social and media to retail and e-commerce.
You will act as the central orchestrator, connecting teams and ensuring flawless execution from planning to launch.
Key Responsibilities
1. GTM Planning & Timeline Management
- Lead go-to-market planning for product launches and key campaigns
- Build and manage detailed timelines across all workstreams
- Ensure alignment on milestones, deliverables, and launch readiness
- Proactively identify risks and keep projects on track
2. Budget & Resource Management
- Manage campaign budgets across production, media, and activations
- Track spending and ensure efficient use of resources
- Coordinate with internal teams and agencies on budget allocation
- Provide visibility and reporting on budget status
3. Cross-functional Coordination
- Act as the central point of coordination across marketing, social, partnerships, retail, and e-commerce
- Ensure all teams are aligned and working towards the same GTM objectives
- Manage agency timelines and internal approval processes
- Drive accountability across stakeholders
4. Launch Execution & Readiness
- Ensure all campaign assets and channels are ready for launch
- Coordinate rollout across online and offline touchpoints
- Monitor execution during launch and resolve issues in real time
- Lead post-launch wrap-ups and performance tracking
Requirements
- 4–6 years experience in campaign management, project management, or marketing operations
- Strong experience managing product launches or GTM initiatives
- Excellent organizational and stakeholder management skills
- Ability to work in fast-paced, cross-functional environments
