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Michael Page

Head of Brand - Apparel

10-15 Years

This job is no longer accepting applications

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  • Posted a month ago

Job Description

  • Drive HighImpact Brand Growth in a FastMoving
  • Build Scalable Retail Excellence

About Our Client


The company operates within the retail industry and has a significant presence in the market. It is committed to delivering quality services and products while fostering innovation and growth.

Job Description

  • Define the long-term brand direction, positioning, and growthroadmap tailored formassmarket consumers.
  • Lead financial performance, including sales, profitability, margins, inventory efficiency, and cost controls.
  • Develop seasonal assortment strategies, pricing frameworks, and product architectures aligned with fast-moving apparel trends.
  • Oversee sourcing, product development, and supplier partnerships to ensure competitive pricing, quality, and speed-to-market.
  • Shape integrated marketing campaigns, store communication, and digital content to ensure consistent brand expression.
  • Utilize customer insights, competitive trends, and CRM data to refine product, pricing, and promotional strategy.
  • Guide omnichannel initiatives across physical stores and digital commerce to enhance visibility, conversion, and reach.
  • Ensure operational excellence in replenishment, stock flow, SKU productivity, and sell-through management.
  • Lead and inspire cross-functional teams across merchandising, marketing, sourcing, operations, and visual merchandising.
  • Establish scalable retail processes and performance standards - experience managing 100+ POS is a significant advantage.

The Successful Applicant


A successful marketing professional should have:

  • Bachelor's degree in Business, Marketing, Fashion Merchandising, or related field.
  • 10-15 years of experience in apparel, fashion retail, or brand management, ideally in massmarket environments.
  • Proven leadership managing commercial performance and large cross-functional teams.
  • Strong analytical skills with the ability to turn insights into clear strategies and actions.
  • Creative thinker with strong business instinct and a consumercentric mindset.
  • Experience with omnichannel retail and high-volume merchandising is highly preferred.
  • Background overseeing a large store network

What's On Offer

  • Competitive salary
  • Attractive benefits package including base salary and allowance.
  • Opportunity to work in the leading retail industry in Bangkok.

Contact: Pla Lertsiri


Quote job ref: JN-122025-6900059

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About Company

Job ID: 141705017