Our client is a leading global company in the FMCG industry, and they are looking for an experienced Head of Modern Trade to lead their commercial growth in Thailand. This is a senior leadership opportunity for a commercially driven professional with strong experience in Modern Trade, Key Account Management, and customer strategy.
Key Responsibilities
- Lead and execute the overall Modern Trade strategy to drive sustainable sales and profitable growth.
- Develop and maintain strong relationships with key retail customers and senior stakeholders.
- Lead Joint Business Planning (JBP) and annual business planning with strategic customers.
- Develop customer strategies covering assortment, pricing, promotion, distribution, and in-store execution.
- Lead commercial negotiations and manage key customer agreements and trading terms.
- Drive sales performance, customer profitability, and effective trade investment management.
- Analyze market trends, customer performance, category insights, and competitive activities to identify new growth opportunities.
- Work closely with Marketing, Finance, Supply Chain, Category, and other cross-functional teams to ensure strong execution.
- Lead, coach, and develop the Key Account team.
- Provide strategic commercial insights and recommendations to senior management.
Requirements
- Bachelor's degree in Business, Marketing, or a related field.
- 10+ years of experience in FMCG, Consumer Healthcare, Health & Hygiene, Personal Care, or related industries.
- Strong track record in Modern Trade / Key Account Management in Thailand.
- Experience managing total modern trade channels including hypermarket, supermarket, CVS and OTC.
- Experience managing major retail customers and developing long-term customer partnerships.
- Strong commercial expertise in JBP, negotiation, trade investment, sales planning, and customer P&L.
- Proven people management and leadership experience.
- Strong analytical, strategic thinking, negotiation, and stakeholder management skills.
- Good command of English and Thai.
If you are interested in exploring this role further, please send your resume to Munlika Jaiwattanasawat at [Confidential Information] or call directly on +66988899000 for a confidential discussion.
Argyll Scott Asia is acting as an Employment Agency in relation to this vacancy.
