Job Purpose:
Responsible for developing and launching product innovations, which will result in the fulfillment of planned sales and profit objectives to ensure long-term optimum growth for the brand
Main Responsibilities:
- Initiate R&D innovation which results in the development of new products to support marketing program / promotion to deliver 100% customer satisfaction and achieve company's business goals
- Lead new product development projects from concept to full launch which includes but not limited to developing product recipe, ingredients, sourcing suppliers, approving suppliers, selecting equipment, developing operations procedure and manuals
- Collaborate and lead cross functional team to reach project objectives includes but not limited to Marketing, Operations, Finance, SCM, and QA. Able to manage multiple projects and priorities, and work independently
- Applies basic food science knowledge in ingredient functionality and process technology to develop new or improve existing products
- Monitor and follow up performance of new products launched both sales and quality, anticipates and analyzes causes affecting performance, and provide recommendation to Management and Operations to improve its performance
- Work with Purchasing team and Finance to conduct value analysis and ensure favorable Cost of Goods ratio to sales through cost implement project. Continue to track competitor and pricing analysis and try to position our product at the accessible price to consumers.
- Responsible for pre & post analysis of all new products launch and report to Marketing Director, Management and Operations Team
- Provide sales forecast of new products launch for purchasing department to insure effective stock management
- Demonstrates ability to understand and lead application of consumer research and experimental design (taste test verification)
Qualifications
- Bachelor's Degree in Food Science or any related fields with certified training experience of light food products
- Minimum 5 years of experience in food innovation or new product development plus solid marketing knowledge
- Experience in QSR & Restaurant chains is preferable
- Proficiency in English communication and presentation skills
- Strong in innovative , Drive for result, familiar in fast paced working environment
