Marketing Content Manager

Senior Leader – Content Marketing, True Visions Now

The next phase of digital entertainment needs bold leaders who can turn great content into real audience impact.

At True Corporation, the No.1 Telco-Tech Company, we are looking for a strategic, creative, and data-driven Senior Leader – Content Marketing to drive the next phase of growth for True Visions Now.

Summary

This role will lead content-first marketing initiatives that build awareness, boost engagement, and accelerate subscription growth. We are looking for someone passionate about entertainment, fluent in digital marketing, and ready to push boundaries in Thailand's fast-moving OTT and streaming landscape.

Key Responsibilities

• Lead content-driven campaigns across exclusive content, hit series, live sports, and digital platforms

• Develop audience segmentation strategies for entertainment, sports, and lifestyle audiences

• Oversee social media, paid media, SEO/SEM/display, and influencer activations

• Collaborate with content, production, product, and analytics teams

• Build media, brand, and talent partnerships to expand visibility and user acquisition

• Track KPIs and optimize campaigns through data, insights, and market trends

Qualifications

• 10+ years of marketing experience in media, entertainment, or OTT platforms

• Strong expertise in content marketing, digital strategy, and brand storytelling

• Proven success in integrated campaigns and team leadership

• Strong communication, stakeholder management, and analytics skills

• Passion for content, innovation, and growth

Join True and help shape the future of digital entertainment experiences.