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Marketing Manager

5-8 Years
SGD 8,000 - 15,600 per month
  • Posted a day ago
  • Be among the first 10 applicants

Job Description

- Develop and execute marketing strategies aligned with business objectives.

- Analyze market trends, customer behavior, and competitor activities to identify opportunities.

- Set short- and long-term marketing goals for brand awareness, lead generation, and sales growth.

- Oversee advertising campaigns including social media, email marketing, SEO/SEM, and paid media.

-Maintain and enhance brand identity and positioning in the market.

-Oversee the creation of promotional content, advertisements, and corporate materials.

-Lead and mentor the marketing team, setting performance goals and conducting reviews.

-Manage third-party vendors, agencies, and freelancers when needed.

-Develop and manage the marketing budget.

-Allocate resources effectively across channels and initiatives.

-Prepare regular reports on campaign results, marketing performance, and insights for leadership.

-Conduct market research to understand customer needs and identify new market opportunities.

-Analyze customer feedback and marketing data to refine strategies.

-Organize promotional events, trade shows, and product launches.

-Manage media relations and PR efforts to build brand visibility and reputation.

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About Company

Job ID: 151606009

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Skills:

Microsoft ExcelSEOEmail MarketingPrint MediaData AnalysisPowerpointin-store promotionsconceptualisationbrand managementAnalyticscampaign strategytraditional marketingSemsocial media