Marketing & PR Executive
Marketing & PR Executive
gentlewomanFresher
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Job Description
Job Descriptions
- Marketing & Advertising Campaigns:
- Develop, evaluate, and optimize marketing and paid advertising campaigns to ensure the correct mediums are used and campaigns are effective.
- Track marketing performance and return on investment and prepare weekly or monthly reports for management.
- Report on overall online performance using Google Analytics and maintain websites, track data analytics, and marketing metrics.
- Social Media & Engagement:
- Run and create engagement on social media channels in accordance with the communications strategy and general communications calendar of activity.
- Help achieve our vision to create industry-leading business social channels.
- PR & Communications:
- Develop, implement, manage, and support all kinds of PR and communication activities.
- Build and maintain relationships with influencers (Domestic and international).
- Study the organization's objectives, promotional policies, and needs to build a public relations execution plan that influences public opinion and promotes brand, products, ideas, and services.
- Market Trends & Analysis:
- Keep current with marketing trends, competitive analysis, techniques, and digital platforms in order to explore and recommend creative ways to reach target audience groups.
- Education:
- Bachelor's degree or higher in Marketing or a related field.
- Experience:
- Good understanding of market research techniques, data analysis, and statistical methods with numerical skills.
- Familiarity with social media and web analytics.
- Thai nationality preferred; must be able to read, write, and communicate effectively in Thai.
- Personal Attributes:
- Excellent communication and people skills.
- Strong organizational and time-management abilities.
- Adaptability and the ability to juggle multiple projects.
- Creativity and commercial awareness.
- Excellent in English both written and verbal is a must.
- Ability to communicate in Chinese is an advantage.
More Info
Key Skills
Social media engagement
Market research techniques
Statistical methods
PR and communication activities
Marketing Advertising Campaigns
About Company
Skills:
Web Analytics, Google Analytics, Data Analytics, Market Research Techniques, Social Media Engagement, PR Communications, Marketing Advertising Campaigns