Marketing Project Manager

岗位描述 Job description

1. 新品上市项目管理:

• 总部与本地信息拉通:协同总部项目经理,理解、传达并跟踪总部核心策略、样机、总部素材等
• 本地项目管理:拉通如渠道、零售、电商等第三方部门,梳理本地新品项目时间线及核心策略
• 基于核心策略及时间线,跟踪营销内各个模块(公关、社媒等)工作进展,确保项目工作交付
• 项目预算及合同流程管理

1. New Product Launch Project Management

• Align HQ and local teams: Translate HQ strategies into local plans; track and distribute HQ marketing assets
• local product project management: Coordinate Sales, Retail, E-commerce and other teams to develop project timelines, goals, and KPIs.
• Monitor cross-functional progress: Oversee PR, Social Media, Media Buy, ect. milestones to ensure on-time delivery and quality.
• Budget and contracts: Procurement workflow, contract approval, vendor payment tracking, budget reconciliation & tracking.

1. 营销活动创意策划

• 第三方品牌资源联名合作沟通
• 基于新品项目或者第三方品牌资源,协调营销内部各个模块进行线上线下活动策划

2.Creative Campaign Planning

• Co-branding partnerships: Source, evaluate, and manage third-party brand collaborations; lead negotiations and joint marketing calendars.
• Integrated campaigns: Turn product and partnership opportunities into 360° plans across online and offline channels; brief creative and media teams; ensure brand consistency and compliance.
• Performance and optimization: Define campaign KPIs, track results, and optimize in-flight; deliver post-mortems and learnings.

要求:

1. 中文、泰语可作为工作语言(必要条件);英语流利为加分项
2. 2-5年营销类工作,有手机、互联网行业经验优先
3. 良好的沟通能力及责任心,关注细节

Requirements

• Language: Proficient in Chinese and Thai (mandatory)
• Experience: 2–5 years in marketing; experience in mobile phone industry preferred
• Skills: Exceptional communication and cross-functional coordination; strong ownership and detail orientation; possesses marketing creativity and strong sensitivity to trending topics