Position:Paid Advertising Marketing Manager | Web3, Fintech & iGaming | Hybrid (Local) / Remote
About the Role:We are seeking a strategic and compliance-focused Paid Advertising Marketing Manager to lead targeted campaigns across our diverse portfolio. This role is pivotal in driving growth for our digital assets, money lending, and emerging Web3 projects. You will join a small, dynamic team working closely with our CMO, graphic designers, and copywriting specialists.
While creative assets and copy are largely provided, your expertise lies in the precision execution, optimization, and strict compliance of high-stakes advertising campaigns across multiple channels.
Key Responsibilities
- Multi-Platform Campaign Management: Plan, execute, and optimize targeted ad campaigns on Google Ads, Meta (Facebook/Instagram), X (Twitter), and Telegram.
- Compliance & Risk: Ensure all advertising strategies strictly adhere to local laws and platform-specific policies regarding digital assets, cryptocurrency, money lending, and iGaming.
- Performance Optimization: Manage budgets to maximize ROI, focusing on tight, specific targeting parameters unique to each platform.
- Collaboration: Work directly with the CMO and creative teams to align campaign strategy with brand messaging.
- Reporting: Analyze campaign data and provide actionable insights to improve KPI performance.
Requirements
- Proven experience managing paid advertising campaigns on Google Ads, Meta, X, and Telegram.
- Critical: Deep understanding of advertising compliance for fintech, Web3, crypto, lending, and iGaming sectors. You must know how to navigate restricted content policies on these specific platforms.
- Experience running high-conversion, tightly targeted campaigns.
- Ability to work effectively in a small, agile team environment.
- Strong analytical skills with a focus on KPI-driven results.
- Strong English communication skills (both written and spoken) are essential, as you will be working with an international team on a daily basis.
Preferred Qualifications
- Bonus: Previous experience in Web3 or iGaming industries is highly advantageous.
- Familiarity with community building and engagement strategies on Telegram and X.
What We Offer
- Salary: 65,000 – 70,000 THB per month.
- Bonuses: Performance-based KPI bonuses.
Work Model:
- Local Candidates: Hybrid (Home/Office).
- International Candidates: Fully Remote (WFH).
- Environment: Collaborative culture with direct access to leadership (CMO) and creative experts.
How to Apply Please submit your CV and a brief cover letter highlighting your experience with Web3, iGaming, or regulated financial products to [[Confidential Information]].
