Performance Marketing and Digital Marketing manager

Company Description Cosderma Skin Clinic is a specialized center for advanced skin, hair, and body care, offering both medical and aesthetic dermatology services. The clinic provides personalized treatments using the latest technology and evidence-based practices to address diverse concerns and enhance natural beauty. Services range from acne management, pigmentation correction, anti-aging solutions, and hair loss treatments to comprehensive care for conditions like psoriasis, eczema, and scars. Cosderma also offers aesthetic procedures such as laser hair removal, chemical peels, microneedling, Botox, fillers, and body contouring. The clinic is committed to delivering safe, effective, and transformative results through a holistic, compassionate approach to patient care.

Role Description The Performance Marketing role at Cosderma Skin Clinic is a full-time, on-site position based in Mumbai. The role involves planning, executing, and optimizing digital marketing campaigns across channels such as search, social media, and display to drive patient inquiries and clinic visits. Daily responsibilities include managing paid advertising budgets, tracking campaign performance, analyzing data and market trends, and preparing performance reports. The role also includes collaborating with the clinical and front-desk teams to align campaigns with service offerings, improving lead quality, and enhancing customer engagement. The individual will continuously test creatives, messaging, and targeting strategies to maximize return on investment and brand visibility.

Qualifications

• Candidates should possess strong Communication and Customer Service skills to effectively engage with prospective patients and internal teams.
• Candidates should possess Market Research and Marketing Strategy skills to design data-driven campaigns and identify growth opportunities.
• Candidates should possess Sales and performance-focused marketing skills to convert leads into appointments and drive revenue.
• Proficiency with digital advertising platforms (e.g., Google Ads, Meta Ads), analytics tools, and basic CRM usage is beneficial.
• Bachelor's degree in Marketing, Business, Communications, or a related field is preferred, along with prior experience in performance or digital marketing.
• Strong analytical mindset, ability to interpret metrics, and aptitude for optimizing campaigns in a fast-paced clinical environment.

Experience Required: Minimum 3-4 years

Job Location:

• Mira road (Delta Garden Building )

Contact No: 7710806452