Working at Abbott
At Abbott, you can do work that matters, grow, and learn, care for yourself and your family, be your true self, and live a full life. You'll also have access to :
- Career development with an international company where you can grow the career you dream of.
- A company recognized as a great place to work in dozens of countries worldwide and named one of the most admired companies in the world by Fortune.
- A company that is recognized as one of the best big companies to work for as well as the best place to work for diversity, working mothers, female executives, and scientists.
The Opportunity
This position works out of our Bangkok location in the Established Pharmaceuticals Division.
As the Product Manager role, you'll have the chance to develop annual marketing plans and co-ordinate their successful implementation and to grow the long-term sales, profit and market share position for assigned products.
What You'll Work On
- Achieve sales, margin and market share annual goals for the assigned products.
- Align with customer insight driven business for developing behavioral segmentation and improving marketing strategy and sales approach in order to grow market-share for assigned products.
- Prepare and develop marketing objectives, advertising and promotion and ensure their execution.
- Build communication contents or messages and roll-out through Multi-Channel Engagement (MCE) platform, in alignment with the strategy of assigned products, therapeutic area and the company.
- Create educational contents about disease related topics and promoting the contents, generate traffic on digital platform.
- Evaluate the practicality and potential of new products and market development.
- Analyzes and defines customers and market requirements and trends.
- Develop, implement and update product training and competitor information intelligence to sales force on an ongoing basis.
- Develop annual sales volume and profit forecasts, pricing and expense budgets.
- Participate in planning sales promotion and advertising in support of existing products and determine market strategies and sales tactics to achieve product objectives.
- Develop methods of field-testing promotional programs to determine customer acceptance, evaluate effectiveness of promotion efforts and keep informed on needs of the sales force.
- Develops and maintains the contact with customers, Sales force and channels for understanding their needs.
- Provide direction to educate and develop Product Specialist.
- Review complaints and suggestions relating to assigned products.
- Analyze and report market intelligence in a correct and timely manner.
Required Qualifications
- Bachelor Degree in Science/Pharmacy/Medical related field or Appropriate tertiary qualification.
- At least 3 years in marketing management role in medical marketing in Pharma
- Strong strategic and operational skills
- Strong communication and influencing skills with proven ability to work cross-functionally
Preferred Qualifications
- Sound understanding or qualifications in marketing related principles.
- Good knowledge of computer based programs including spreadsheets and graphics.
- Comprehensive industry knowledge.
- Ability to build relationships at all levels within the organization, with experience working in a matrix setting
- Team player with solid project management skills
Apply Now
Follow your career aspirations to Abbott for diverse opportunities with a company that can help you build your future and live your best life. Abbott is an Equal Opportunity Employer, committed to employee diversity.
Connect with us at abbott.com, on LinkedIn at https ://www.linkedin.com/company/abbott-/, and on Facebook at https ://www.facebook.com/AbbottCareers.
