We are looking for an experienced Product Manager to drive the marketing strategy and commercial success of our allergy product portfolio. This role is responsible for developing and executing marketing plans, collaborating with cross-functional teams, and delivering sustainable business growth through customer-centric strategies.
Key Responsibilities
- Develop and execute product marketing strategies to achieve sales, market share, and profitability targets.
- Analyze market trends, customer insights, and competitor activities to identify business opportunities.
- Create and implement marketing campaigns, promotional activities, and educational initiatives.
- Develop engaging content and manage Multi-Channel Engagement (MCE) communications.
- Partner closely with Sales, Medical, and cross-functional teams to ensure effective product execution.
- Conduct product training and provide market intelligence to the sales team.
- Monitor product performance, evaluate promotional effectiveness, and recommend strategic improvements.
- Support new product evaluations and market development opportunities.
- Prepare sales forecasts, pricing strategies, and marketing budgets.
- Build strong relationships with healthcare professionals, internal stakeholders, and key customers.
Qualifications
- Bachelor's degree in Pharmacy, Science, Medical, or related field.
- Minimum 3 years of Product Management experience in the pharmaceutical industry.
- Strong understanding of pharmaceutical marketing and brand management.
- Excellent analytical, strategic thinking, and project management skills.
- Strong communication, presentation, and stakeholder management abilities.
- Ability to work effectively in a cross-functional and matrix organization.
- Good command of English, both written and spoken, with experience working with regional teams.
Preferred Qualifications
- Knowledge of marketing principles and digital marketing strategies.
- Experience in respiratory therapeutic areas, particularly allergy and respiratory pharmaceutical products.
- Experience developing educational content and multi-channel marketing campaigns.
- Good computer skills, especially Microsoft Office (Excel, PowerPoint).
- Strong business acumen and commercial mindset.
- Team player with excellent relationship-building skills.
