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11
4No.1
AIPaperpal20024No.1Paperpal
Cactus CommunicationsK.K. | Japan Office of a Global Company with 11 Locations Worldwide -No.1 in Academic English Editing for 4 Consecutive Years
Full Remote | Product Marketing Manager | Full-Time
Cactus Communications is an academic support company offering expert English editing services under the brandEditageand AI-powered academic writing support tools such asPaperpal. Since our founding in 2002, we have continued to grow and have been ranked #1 in sales for four consecutive years in Tokyo Shoko Research surveys.
As part of our business expansion, we are seeking a marketing professional to join thePaperpalteam. This is an exciting opportunity toleverageyour English skills and collaborate with a global team to shape the future of the academic industry.
AIPaperpal
As a Product Marketing Manager, you will lead the design and execution of marketing strategies to drive user acquisition, engagement, and growth for our AI-powered academic writing support tool,Paperpal.
Develop and execute strategies toacquirenew free users
Promote premium services and drive conversion to paid plans
Support retention and engagement of paid users
Re-engage inactive users
Maximize revenue through cross-selling opportunities
Conduct market and competitive analysis
Gather user feedback andidentifyuser needs
Develop promotional materials
Conduct product demos and webinars
Plan, execute, and measure marketing campaigns
5
B2CGo-to-Market
AILLMAI
SNS
Google AnalyticsMA
SNS
5+ years of practical experience in product marketing
Proventrack recordof Go-to-Market strategies for B2C technology products
Fundamental knowledge of AI, LLMs, and generative AI
Strong communicationskills in both Japanese and English
Task and project management skills
Ability to develop marketing strategies using data analysis
Experience in webinars, content marketing, social media, and other promotional channels
Familiarity with Google Analytics and marketing automation tools
Experience managing email and social media marketing campaigns
Preferred Skills & Experience
Experience managing subscription-based services
Experience in launching new products from planning to launch
100
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CTO
Before applying, please ensure you meet the above job requirements. The selection process involves the following to comprehensively assess applicants practical and technical abilities and suitability for the position.
1) Document screening (review of resume and portfolio) - Screening will be conducted by our recruiting staff.
2) Interview with the Representative Director (Japan subsidiary)
3) Interview with the Group Chief Technology Officer (CTO) and global members
4) Final interview with a human resources representative
Equal Opportunity
We provide equal opportunities to everyone and are committed to creating an environment where everyone can grow and thrive. We respect the diverse individuality of our team members and do not discriminate on the basis of race, skin color, religion, gender identity, sexual orientation, age, marital status, disability, or any other factor.
Accelerate from anywhere
We welcome candidates who can grow with their team and be themselves, even remotely.
2002Cactus Communicationscactusglobal.comAI
EditageMind the GraphPaperpalR DiscoveryAI
Established in 2002, Cactus Communications (cactusglobal.com) is a technology company providing professional services and AI products to support every stage of research, from funding and publishing to information dissemination and discovery.
Our flagship brand, Editage, offers a wide range of solutions for researchers, including professional services and cutting-edge AI products such as Mind the Graph, Paperpal, and R Discovery.
"Cactus Communications is a technology company accelerating scientific advancement.
Job ID: 132941347
