Key Responsibilities
Sales Strategy & Performance
- Develop and execute regional sales strategies to achieve revenue and market share targets.
- Set sales objectives and KPIs for dealerships or sales teams.
- Monitor sales performance, analyse trends, and implement corrective actions where needed.
- Prepare regular sales forecasts, reports, and business reviews.
Dealer Network Management
- Manage relationships with existing dealerships and distributors.
- Identify opportunities to expand the dealer network within the assigned region.
- Evaluate dealer performance against agreed targets and standards.
- Support dealer profitability through sales planning and operational improvements.
Business Development
- Identify new business opportunities and key accounts.
- Develop strategic partnerships with fleet customers, government agencies, and corporate clients.
- Conduct market research to understand competitor activities and customer needs.
- Recommend pricing, promotional campaigns, and product positioning strategies.
Team Leadership
- Lead, coach, and motivate regional sales teams.
- Conduct performance evaluations and provide ongoing training.
- Foster a high-performance sales culture focused on customer satisfaction.
Customer Relationship Management
- Build and maintain strong relationships with key customers and stakeholders.
- Resolve escalated customer issues in collaboration with after-sales and customer service teams.
- Ensure high levels of customer satisfaction and brand loyalty.
Marketing & Product Support
- Collaborate with marketing teams on regional campaigns and product launches.
- Coordinate participation in trade shows, roadshows, and promotional events.
- Gather customer feedback to support product improvements.
Reporting & Analysis
- Analyse sales data, inventory levels, and market intelligence.
- Provide management with insights on regional performance and growth opportunities.
- Ensure accurate sales forecasting and inventory planning.
Compliance & Operations
- Ensure compliance with company policies, industry regulations, and local laws.
- Monitor dealership adherence to BYD brand standards.
- Coordinate with logistics and supply chain teams to optimise vehicle availability.
Requirements
- Bachelor's degree in Business, Marketing, Sales, or a related field.
- 5-10+ years of automotive sales experience, including regional or dealer management.
- Strong understanding of the EV market and automotive industry.
- Experience managing dealer networks and achieving sales targets.
- Excellent negotiation, leadership, and communication skills.
- Proficiency in CRM systems and Microsoft Office (especially Excel and PowerPoint).
- Willingness to travel extensively within the assigned region.
