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Lyreco Thailand

Regional Sales Manager - New Business Acquisition Team

Fresher
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  • Posted 10 days ago
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Job Description

Job Description

  • Lead and manage a team of Senior Key Account Managers with a clear mandate to win B2B National Key Accounts and B2B Key Accounts for the company.
  • Define and execute Go-To-Market strategies and Sales Force tactics to acquire new B2B customers, aligned with both Global and Thailand business objectives.
  • Take full ownership of the B2B new business acquisition pipeline, including prospecting, targeting, deal strategy, negotiation, and closing complex sales with large corporate customers.
  • Lead and support the team in managing complex B2B sales cycles, engaging with multiple stakeholders and senior decision-makers within customer organizations.
  • Drive pricing strategy, product selection, and commercial margin to ensure profitable acquisition of new B2B National Key Accounts and Key Accounts.
  • Promote digital solutions and operational efficiency as key differentiators in winning large and complex B2B customers.
  • Ensure all team members have the required knowledge, skills, and motivation to succeed in winning B2B new business; performance is monitored regularly with clear actions taken when required.
  • Establish and continuously improve Corporate and Local Best Practices related to B2B strategic selling, competitive bidding, and key account acquisition.
  • Lead recruitment and onboarding of Senior Key Account Managers to build a high-performing, results-driven B2B sales team.
  • Inspire and lead by example through active field engagement, coaching deal strategy, customer approach, and senior-level B2B negotiations.
  • Represent Thailand in Global Corporate Account Sales Meetings and Calls, contributing to international alignment on B2B key account acquisition strategies.
  • Ensure compliance with company policies, procedures, and standards, promoting a professional, ethical, and high-performance B2B sales environment.

Qualifications

  • Proven experience in a senior commercial or sales leadership role, with a strong track record of winning B2B National Key Accounts and B2B Key Accounts.
  • Strong knowledge and hands-on experience in B2B sales, advanced sales methodologies, complex sales cycles, and strategic deal closing.
  • Highly process-driven, structured, and capable of leading and supervising senior sales professionals.
  • Results-oriented, resilient, and competitive, with excellent execution and follow-up skills.
  • Excellent communication and stakeholder management skills, particularly with senior B2B decision-makers.
  • Excellent Thai and English, both spoken and written.


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About Company

Job ID: 143144163