About Anker in Thailand
Thailand is one of Anker's most dynamic SEA markets — a retail-first economy where specialty stores, key accounts, IT chains, and department stores drive the majority of consumer electronics sales. As we accelerate our offline expansion, the person who owns what happens inside every store — the sell-out — is critical to our success.
About This Role
We're hiring a Sell-Out Manager to own retail execution across all Thailand offline channels. While the Sales Leader drives sell-in and channel strategy, you are the field commander — the person who ensures every product is displayed correctly, every promoter knows their pitch, every promotion lands, and every store hits its number.
This is a hands-on, store-floor role. You'll spend more time in retail stores than in meeting rooms.
What You'll Do
- Drive sell-out performance across specialty stores, KA, IT chains, and general trade channels
- Lead in-store execution: visual merchandising, POSM deployment, product displays, and brand standards
- Manage and coach in-store promoters and sales representatives to hit daily, weekly, and monthly targets
- Track sell-out data by store, channel, and SKU — identify problems and drive fixes before they impact revenue
- Plan and execute in-store promotions, product demos, and consumer activation events
- Coordinate with the Sales Leader to align sell-in with sell-out velocity — no overstock, no stockout
- Build strong relationships with store managers and retail staff at every key account
- Collect field intelligence — competitor pricing, promotions, new launches, consumer feedback — and feed it back to the team
- Train retail partners on product knowledge, key selling points, and the Anker brand story
- Support new store openings and new product launches with on-ground execution
What We're Looking For
- 8+ years in retail sales execution, trade marketing, or field sales — consumer electronics, FMCG, or retail preferred
- Proven track record of driving sell-out growth and leading in-store teams
- Deep understanding of Thailand's offline retail landscape: specialty stores, IT chains, department stores, general trade
- Field-oriented: you're hands-on and comfortable being in stores every day
- Data-driven: experienced with sell-out data, store-level KPI tracking, and promotional ROI analysis
- People leader: skilled at managing and motivating promoter teams and field sales staff
- Thai native + English proficiency required; Mandarin is a plus
- Valid work authorization in Thailand
Why Join Anker in Thailand
- Own the battlefield: You control what happens at the point of purchase — the most critical moment in retail
- High-growth market: Thailand's offline retail is our growth engine, and you're the engine's fuel
- Career trajectory: Master sell-out in Thailand's complex retail ecosystem and unlock regional field leadership roles
