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Responsibilities
Innovation Strategy & Pipeline
Own the regional innovation strategy for Lipton RTD Tea in Southeast Asia, aligned with brand and long‑term category growth ambitions.
Identify white‑space opportunities through deep consumer, market, and trend analysis, translating insights into compelling innovation concepts.
Build and manage a 3‑5 year innovation pipeline, balancing renovations, line extensions, and breakthrough innovations.
End‑to‑End Innovation Development
Lead innovation projects from ideation through commercialization, including concept development, product and packaging briefs, stage‑gate approvals, and launch execution.
Partner closely with the Global Innovation Hub, Regional R&D, supply chain, procurement, finance, and bottlers to ensure feasibility, speed to market, and scale.
Proactively influence the Global Innovation Hub Team in ensuring relevance to Southeast Asia consumer needs.
Market & Launch Excellence
Drive best‑in‑class launch excellence, working with local markets to adapt innovation toolkits, claims, and propositions.
Ensure innovations are launched on time, on budget, and with clear post‑launch success metrics
Stakeholder & Matrix Leadership
Lead cross‑functional and cross‑country teams in a matrix environment, influencing without direct authority.
Build strong partnerships with local bottler partners, business development team, insights, finance to ensure shared ownership and executional excellence.
Present innovation strategies, recommendations, and progress updates to senior leadership and regional/global forums.
Qualifications
Master's degree or Bachelor's or Degree in any fields
At least 6-7 years of s experiences as Product/ Brand Management in multinational FMCG companies
Demonstrate understanding in Digital & performance marketing from strategy into execution
Strong analytical and project management skills
Energetic, digital savvy and high learning agility, result driven, self-motivated, open-minded, easily to adapt with changes, collaborative, and good interpersonal skill
Able to work independently and can deal with ambiguity and changing environments
Experience in Digital Marketing and Performance Marketing is a plus
