specialized in Lazada, Shopee, Tiktok both execution and strategy
Own and manage relationships with key and strategic merchants, acting as the primary point of contact for commercial and operational matters
Develop and execute account growth strategies to drive revenue, improve seller performance, and increase platform adoption
Analyze merchant performance, identify growth opportunities, and provide data-driven recommendations to optimize sales, traffic, and conversion
Advise merchants on platform tools, promotional campaigns, marketing solutions, and market trends to maximize business outcomes
Lead planning and execution of major campaigns, joint business plans, and seasonal initiatives with key accounts
Collaborate with internal teams including Category Management, Marketing, Operations, Search, and Product to ensure optimal visibility and execution for merchants
Monitor account health, resolve escalations, and proactively address operational or performance issues
Forecast revenue and account performance, track KPIs, and prepare regular business reviews and management reports
Share market insights, competitive intelligence, and best practices with internal stakeholders to support overall platform growth
Mentor and support junior Key Account Managers, contributing to team capability development where applicable
Requirements
Bachelor's degree in Business Administration, Marketing, Economics, or a related field
Minimum 57 years of experience in Key Account Management, E-commerce, Business Development, or Sales, preferably within an online marketplace or digital platform
Proven track record of managing large or strategic accounts and delivering sustained revenue growth
Strong understanding of e-commerce ecosystems, online marketing, and performance-driven commercial models
Excellent analytical skills with the ability to interpret data and translate insights into actionable strategies
Strong stakeholder management and cross-functional collaboration skills
Ability to thrive in a fast-paced, results-oriented environment
Excellent communication and presentation skills in English and Thai
