Job Descriptions:
We are looking for a dedicated Senior Campaign & Calendar Officer to operationalize our marketing calendar through the execution of online marketing activities, promotions, and campaigns. This role is pivotal in turning strategic planning into reality, contributing directly to meeting online sales targets. The Campaign Executive will be responsible for crafting campaign ideas, overseeing their execution, and rigorously tracking performance for optimization's.
Key Responsibilities:
- Execute the marketing calendar, transforming strategic objectives into detailed online marketing activities and campaigns
- Develop and refine promotion mechanics, ensuring they align with campaign goals and sales targets
- Take campaigns from concept to execution, managing timelines, deliverables, and performance tracking
- Collaborate with stakeholders across media, partnerships, online merchandising, and customer lifecycle teams to ensure campaign alignment and effectiveness
- Analyze campaign performance data, making recommendations for optimization's to meet and exceed KPIs
- Coordinate with the Platform Operations team to ensure campaign elements are accurately set up and maintained within the e-commerce system
- Communicate effectively with all campaign stakeholders, ensuring clarity of campaign objectives, progress, and results
Qualifications:
- Bachelor's degree in Marketing, Business, Communication, or a related field
- 2+ years of experience in marketing campaign execution, preferably in an e-commerce or digital setting
- Demonstrated ability in executing successful marketing campaigns, with a strong understanding of promotion mechanics and online sales strategies
- Proficiency in campaign performance tracking and optimization's
- Excellent organizational and project management skills
- Strong communication and collaboration abilities
