Drive the local marketing strategy and manage the marketing budget for one of Garena's gaming titles (shooting genre) with the objective of driving user acquisition, engagement, and retention
Manage and drive all marketing initiatives and campaigns from end-to-end for one of Garena's gaming titles (shooting genre), including but not limited to online ads, influencers/creators, community/social media, and campaign marketing
Analyze and report on the effectiveness of marketing initiatives to management and key stakeholders, identifying learnings, key takeaways, and actionable next steps
Job Requirements
Strong project management, problem-solving, and critical-thinking skills
Marketing expertise in campaigns, operations, KOLs, and social media
Deep understanding of the Thai gaming market
Clear communication in Thai and English
Creative, driven, and collaborative, with solid interpersonal and leadership abilities
Very strong passion for games and Esports: Regularly plays FPS/Shooter games
