Position: Senior Operations Manager
Bangkok, TH
About the Company
A global leader in the quick-service restaurant industry with a large-scale, franchise-led network, recognized for operational excellence, strong brand equity, and continuous innovation across dine-in and delivery channels.
About the Job
The Senior Operations Manager Operations Implementation leads end-to-end execution of go-to-market initiatives, acting as a key bridge between central teams, franchise partners, and frontline operations to ensure store readiness, execution excellence, and a consistently strong customer experience across a nationwide restaurant network.
Key Responsibilities:
Operations Implementation & Go-To-Market Execution
- Lead operations implementation for all go-to-market initiatives, ensuring smooth execution from planning to in-store delivery.
- Coordinate closely with franchise partners and central teams to align priorities, timelines, and execution plans.
- Organize and host meetings with franchise leadership and boards, identifying relevant stakeholders and facilitating cross-functional alignment.
- Balance office-based strategy work with regular store visits to validate execution and operational readiness.
Marketing & Operations Integration
- Own and integrate the marketing calendar from an operations perspective, ensuring campaigns are operationally feasible and well-executed.
- Assess store readiness for campaigns, including promotional knowledge, operational capability, and adoption of new innovations.
- Manage execution differences between in-store and delivery channels, ensuring both meet operational and customer experience standards.
Team Leadership & Execution Excellence
- Lead and coach teams responsible for limited-time offers, menu changes, innovation launches, inventory readiness, shelving, and facility preparation.
- Work closely with in-store staff to ensure clear understanding of initiatives and consistent execution of standards.
- Provide hands-on guidance to ensure minimal disruption to daily operations during rollouts and changes.
Guest Experience & Continuous Improvement
- Lead improvement projects driven by customer feedback, complaints, and satisfaction insights from multiple channels, including in-store feedback, call centers, and social media.
- Translate insights into structured improvement plans supported by data analysis and forecasting.
- Partner with planning and marketing teams to evaluate campaign performance and apply learnings to future initiatives.
Training & Capability Building
- Design and deliver large-scale training programs for regional leaders, area managers, and store managers across an extensive store network.
- Develop training materials, presentation decks, and communication tools to support clear understanding and effective execution in the field.
- Act as a regional coach to strengthen operational capability, consistency, and leadership effectiveness across stores.
Qualifications:
Education
- Bachelor's degree in Business Administration, Restaurant Management, or a related field.
- MBA or equivalent postgraduate qualification is an advantage.
Experience
- 510 years of experience in restaurant or retail operations.
- Minimum 5 years in above-store, multi-unit, or regional leadership roles.
- Strong hands-on experience in operations implementation, go-to-market execution, and franchise coordination.
- Experience working across international or regional environments is a plus.
Skills & Competencies
- Deep understanding of restaurant operations, customer experience, and people leadership.
- Strong ability to coordinate across multiple stakeholders, including franchise partners and senior leaders.
- Analytical mindset with experience using data, forecasting, and insights to drive improvement initiatives.
- Strong execution discipline with attention to detail in compl
- Strong execution discipline with attention to detail in complex rollouts.
- Excellent communication, facilitation, and presentation skills.
- Ability to coach and influence teams at all levels, from frontline staff to senior leadership.
- Fluent in English and Thai.
