Senior Product Marketing

Key Responsibilities

Product Marketing Led:

-Support product-related marketing activities including:

Product launch execution

Product concept/ packaging design and other related tasks

Coordination for NPD and existing products

- Localize and adapt HQ digital materials for the Thailand market

Digital & Content-driven Marketing Support

- Support planning and execution of digital-first or integrated campaigns

- Coordinate and support digital marketing activities including:

Social media campaigns

Content planning and execution

Campaign adaptation for local platforms

- Manage timelines, deliverables, and coordination for digital and offline activities

- Work with internal teams or agencies on digital execution and optimization

Performance Tracking & Optimization

- Monitor campaign execution and basic digital performance indicators

- Support reporting and insights for campaign effectiveness

- Coordinate improvements based on performance feedback

Cross-functional Collaboration

- Act as a key working-level contact for digital and execution-related matters

- Collaborate with Sales, R&D, Supply Chain, and HQ teams

- Support alignment across functions to meet timelines and objectives

Required Qualifications

- Bachelor's degree in Marketing or related field

- 4-6 years of experience in marketing / product-marketing related

- Hands-on digital marketing experience

- Strong coordination and communication skills

Preferred

-FMCG/food industry experience

- Experience in E-commerce or Social Commerce

Salary Range

THB 40,000 50,000 / month