Senior Product Marketing Manager

Key Responsibilities :

● Lead go-to-market strategies for product launches, campaigns, and growth initiatives.

● Define positioning, messaging, and value propositions for target audiences.

● Drive marketing, PR, and communication plans to strengthen brand/ products presence.

● Plan and execute events, seminars, and award submissions/recognitions to boost visibility and credibility.

● Conduct market research and competitor analysis to guide strategy.

● Develop sales enablement tools and customer success stories to support revenue growth

Qualifications :

● 3+ years of experience in product marketing, brand marketing, or growth marketing

● Strong understanding of go-to-market strategy, marketing and PR

● Proven success in launching and scaling products with measurable business impact.

● Exceptional communication, creativity, marketing, project management and presentation skills.

● Strong analytical skills with experience in market research, data-driven, writing, AI Prompt, and campaign management.

● Experience working cross-functionally teams and BU with product, sales, creative and leadership teams.

● Bachelor's degree in Marketing, Business, Communications,economic or related field (MBA a plus)