SSME Product Development (AVP VP)

SSME Product Development (AVP VP)

Jobs Summary

We are seeking a highly experienced and results-driven leader to drive the strategic development and management of our SME financial product portfolio, focusing on core lending and traditional banking solutions. The ideal candidate will be a Subject Matter Expert in small SME financing and credit product structuring, with a proven ability to analyze market trends, define product strategy, and collaborate across business units (Sales, Risk, Operations) to launch profitable and compliant products. This role is crucial for ensuring our bank maintains its market leadership position by offering effective and reliable financial solutions that meet the evolving needs of the SME segment.

Job Responsibilities

Key Responsibilities :

1. Product Strategy & Analysis :

• Design and execute comprehensive market analysis, competitor benchmarking, and customer needs assessment for the SME segment.
• Define the strategic roadmap for new product development and enhancement of existing credit and non-credit products (e.g., working capital loans, long-term financing, trade finance, cash management solutions).
• Lead the development of robust Business Cases, including financial modeling and profitability analysis, for all new product initiatives.

2. Product Development & Launch Execution :

• Manage the end-to-end product lifecycle, from conceptualization and design of features to successful market launch and post-launch review.
• Work closely with Risk and Compliance teams to define product policies, terms, and ensure alignment with regulatory standards (e.g., responsible lending guidelines).
• Prepare and deliver compelling presentations to senior management and executive committees for product approvals.

3. Cross-Functional Leadership & Governance :

• Serve as the primary liaison between Sales, Operations, Risk, and Marketing teams to ensure seamless product implementation and effective go-to-market strategies.
• Gather feedback and recommendations from various departments to continuously improve product features and operational processes.
• Provide expertise and training support to Sales teams on new product knowledge, features, and optimal utilization.

Section Title: Qualifications :

Qualifications :

• At least 7 years of experience in banking, finance, or a related field, with a minimum of 5 years in Product Development/Management for the SME or Commercial Banking segment.
• Prior experience in a consulting or project leadership role within financial product launches is highly desirable.
• Deep understanding of various business lending products as well as Market Conduct principles.
• Exceptional presentation and communication skills with the ability to articulate complex financial topics and strategies to diverse internal and external audiences.
• Proven ability to build strong relationships and effectively collaborate with senior executives and cross-functional teams.
• Bachelor's degree in Finance, Economics, Business Administration, or a related field is required. Master's degree or professional certifications are a plus

Contact : 02-345-1842 (K.Puncharat)

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