Biddable Specialist

Company Description

OPTX Thailand is a digital media and advertising agency based in Bangkok with over a decade of experience in advertising for Thailand's top-tier brands. Specializing in biddable media platforms, we provide expert solutions across a wide array of channels, including Google SEM, GDN, YouTube Ads, Facebook Ads, TikTok Ads, Twitter Ads, LinkedIn Ads, Microsoft Bing Ads, and Native Ads. Our team is dedicated to leveraging self-serve advertising platforms to deliver impactful and measurable results for our clients.

Role Description

This is a full-time role for a Biddable Specialist based in Bangkok. The Biddable Specialist will manage and optimize campaigns across various biddable media platforms, monitor performance, and analyze data to improve results. Responsibilities include planning and strategizing digital campaigns, overseeing ad budget allocations, performing A/B tests, and staying up-to-date with industry trends to maximize ROI. The role combines in-office collaboration with flexible opportunities to work from home.

Qualifications

• Proficiency in Google SEM, GDN, YouTube Ads, and Microsoft Bing Ads
• Experience with Facebook Ads, TikTok Ads, Twitter Ads, and LinkedIn Ads
• Data analysis and performance monitoring skills, including proficiency in analytics tools
• Knowledge of A/B testing strategies and budget optimization techniques
• Strong communication, organizational, and time management abilities
• Ability to adapt to hybrid work settings and collaborate effectively in team environments
• Bachelor's degree in Marketing, Advertising, or a related field is a plus
• Familiarity with Native ads and emerging digital advertising trends is advantageous